Confidence is part of the standard equipment you get with every '68 Buick


The 430-4 V8 engine. Standard on the Wildcat and Electra
225. 430 cubic inches. 4-barrel carburetion. 475 pounds feet
of torque. 360 horsepower. An engine that runs as smoothly
as any you've ever driven. Also standard on the Riviera with
dual exhausts. A chrome-plated air cleaner cover is standard
on the Riviera GS and available as a dealer installed option
on the Riviera

The 350-2 V8 engine. Another Buick powerplant that's new
for 68'. 350 cubic inches. 230 horsepower. 350 pounds feet
of torque. Power. Economy. Dependability. Standard on the
Special Deluxe 2-Seat Wagon, all Skylark Custom models,
Custom Sportwagon and LeSabre. Available on Special De-
luxe Coupe and Sedans, Skylark Sport Coupe and Sedan.

The 400-4 V8 engine. Try this for perfection. 400 cubic
inches. 4-barrel Quadrajet carburetion. Dual exhausts.All to
provide your Buick with 340 horsepower. 440 pounds feet
of torque. Standard on GS 400. Available on Custom Sport-
wagons. The chrome-plated air cleaner cover is tandard on
the GS 400 and not available on Custom Sportwagons.

The 350-4 V8 engine. An entirely new engine for entirely new
automobiles. Standard equipment on the GS 350. Available
with Super Turbine automatic transmission as part of the
special LeSabre 400 package. 350 cubic inches. 4-barrel
Quadrajet carburetion. Dual exhausts. Delivering 280 horse-
power. 375 pounds feet of torque. The power you want. The
dependable performance you want. And more economy than
you'll believe. (The chrome-plated air cleaner cover illus-
trated above is standard on the GS 350 and available as a
dealer installed option on other Buick models. Consult your
Buick dealer.)

This is the new 6-cylinder engine. Standard on the Special
Deluxe Coupe and Sedan as well as the Skylark Sport Coupe
and the Sedan. Its 250 cubic inches deliver 235 pounds feet of
torque. 155 horsepower. It's something special this year for
drivers who prfer economical 6-cylinder engines. You get
extra power. A smoother idle. And you don't sacrifice one
ounce of gasoline.
You want your new car to be the best car
you can buy. It's what we want, too.
We think the '68 Buicks are the best cars you
can buy. Because we built them to be just that.
We built the '68 Buicks to be the most attractive
automobiles ever offered you. We built them
to be the best performing cars you've ever driven.
We built them to be as comfortable as automobiles
can be. As dependable as automobiles should be.
No matter where you drive them. No matter when
you drive them. Much of what we've done to
make the '68 Buicks your choice has already become obvious. This catalog is filled with exciting examples.
One feature of all the new Buicks, however, deserves
special emphasis. We call it confidence.
It's part of the standard equipment
on the '68 Buicks.
These are some of the things, some of the
most important things, built into every Buick
to give you that feeling of confidence. Every
time you turn the ignition key. Every time you drive.
We wanted the '68 Buicks to be the best cars
ever built. The right cars for you in every
possible way. We think they are.
Read this and we think you'll agree.


Brakes
Dual master cylinders
operate front and rear
wheel brakes
independently. A warning
light on the instrument
panel alerts you
if eiter system has a
loss of pressure.
Brake lines are specially
treated to be corrosion
resistant
Windshield
Thick. Laminated. Its width
gives you exellent
visibility. Dual speedwipers are
recessed for protection
against weather. They'll
last longer and operate
more efficiently.
Windshield washers are
standard too, of course.
Rear view mirror
A wide inside day-night
mirror with deflecting base
is standard equipment.
What it can't show you,
you'll see in the outside
rear view mirror mounted
on the driver's door.
Visors
You'll find more protective
padding on the sun visors
your Buick is equipped
with. And more on the
windshield corner posts
Door locks
Passenger guard door
locks with deflecting lock
buttons on all doors are
something you'll especially
appreciate with a carload
of kids.
Shoulder belts
Optional equipment for the
driver and right front
passenger of all Buicks
exept convertibles. Notice
the pushbutton buckles
and special storage
convience provisions.


Instrument panel
Eventhough the
instrument of
the new Buicks
were designed to please
your eye, all knobs and
levers were spacially
designed for your added
protection. There are no
sharp corners. And the
entire panel is padded.
Tick with energy
absorbing material.
Steerig weel
It's padded to protect you.
Thickly padded.
The directional signal
control lever is
conviently placed.
A special lane chance
feature is built into the
directional signal controls
of every '68 Buick
Steering column
This is Buick's energy
absorbing steering column.
It compresses up to eight
inches upon servere
impact.


Tire safety rims
Standard on all Buicks.
Warning flasher
You know the merits of
a four-way hazard warning
flasher. The control
buttons on right-hand
side of the steering
column.
Seats
Folding seat back latches
hold the seats in position
until you release them.
Front and intermediate
seat back tops and lower
structures are padded to
protect your rear seat
passengers. Seat belts with
push button buckles
are standardequipment
for all passenger positions.
Side marker lights
Small lights located on
both sides, front and rear,
help others on the road
see you. They shine when
you use your headlights.
Backup lights and parking
lamps are standard, too.


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