The WindowCovering Advisor Sale!!! Pitches/gimmicks you will hear
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Save up to 92% This is probably my most favorite gimmick, its well used by the internet companies. It supposed to mean that the retailer is selling you at 8% above his cost. Unfortunately, economics is god, you cannot survive on a 8% profit margin, so what the retailers angle?? The questions you have to ask: Solution
FREE Shipping Love this particular one, all fabricators and distributors include shipping cost in the cost of their blinds. So its not reeealy FREE, because it already included in the cost. Heh! is anything really for free?? Recently there has been a fuel surcharge because of the rising oil prices, you might see them show up has handling charges.
Guaranteed lowest price Another good one. basically all the retailers will pitch this. It means " please call us if you find a lower price, we will beat it". Reading between the lines, that means they will drops their profit margins to beat their competitors pricing. Heh! Very few manufacturers actually have the lowest price in the market the first time. I suppose the logic is, if you don't do your homework and shop around, you will get shafted with the highest price. 120% low
price guarantee, is another good one, you will get 120% of the difference
between yours and your competitors pricing - not the whole amount, read
the fine print.........
Limited Lifetime warranty Ever
wonder why a lifetime warranty is limited?? Heh! yet another ploy while
fishing for customers. This has become a defacto standard is the industry.
What's really interesting is the fact that all wear and tear components are
not covered. This is the pulleys, cord, cord locks, color fading etc....
ie all the parts that are most likely to breakdown....hah! what a scam!,
the executive who cam up with this idea ought to be given the Pulitzer prize. Limited lifetime Warranty - Transferable. Cooool! but total rubbish! How many people will even have the paperwork to prove the blinds are transferable when their sell their homes in 5-8 years. A mere 0.00002% according to the latest stats. These people are hoping you are going to forget that the blinds warranty even exists!!
Factory Direct Consumers always seem to fall for this one. It's like going to your local factory outlet, are they ALWAYS lower priced?? Sometimes will you find seconds?? It very rare to see a manufacturer sell directly to the public. Manufacturers want to sell volume, they do not want to deal with small volume consumers, so what's the angle?? This is yet another misdirection. Correct!! its direct from the factory alright.... thru a retailer direct to you and oddly enough that how everyone sells their blinds.....heh! It'S like watching a magician, watch my hands while I head for your wallet! For instance try buying from Levelor direct, it will never happen, you will have to go thru a retailer.
Has
been the # 1 Blind fabricator for over 20, 54, 100 years Does buying from a company that has been around for 100 years give you a goose bumpy feeling?? If it does, you are heading down the wrong path. Age does not denote experience and customer service, window covering technology changes so rapidly that it very hard to keep up with. The older companies are less likely to change quickly and are more stuck in their ways. A company 5-10 years old will be the most nimble and would most likely to pro customer oriented. Though I have seen exception to this rule, this has been my normal experience. And how do they know this little known fact that they are the best windowcovering retailer in the world?? Its like me saying I am the best looking hunk in the world, yeah right! go ahead! refute that in a court of law!!
Our
prices are so low, we can't publish our Discount! 70% 80% 85% who cares
our bottom line is what important!
Largest blinds retailer on the internet. You can never prove that statement. (I guess that's the point, legally you can't disprove it!). Being large does not mean better service. I have noted that the larger the company the less personalized information you get. The larger the company, the less the customer service seems to know about the products....a sad statement for facts. I actually prefer to buy from a small company, they are willing to answer more questions and have better customer service.
1day
delivery A
super dooper mind boggler. The illusion is to tempt you into the fact that
you will get your blinds in 1 or 3 days. Well folks......THAT'S
IMPOSSIBLE!!!
Other Gimmicks that are too obvious Lowest Price on The Net
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