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Relevant Courses

Small Business Management

Spring 2000

Millikin University

-Acquired knowledge in effective management   skills

-Collaborated with a team to construct a business     plan

 

Advertising

Fall 2000

Millikin University

-Acquired knowledge of different methods of advertising

-Developed an advertising campaign for a local business

 

New Venture Creation

Fall 2000

Millikin University

-Developed a business plan for a new Car Audio installation shop

-Analyzed the target market and developed marketing strategy

-Analyzed the market for the area

 

Marketing

Fall 2000

Millikin University

-Acquired knowledge of marketing principals and theories

-Analyzed case studies in order to market a new product

-Created a new marketing plan for a new product

 

Marketing Research

Spring 2001

Millikin University

- Developed satisfaction survey for client

- Performed analysis of data from survey

- Presented summary of data to client  

Personal Selling

Spring 2001

Millikin University

- Acquired knowledge of selling process

- Performed selling scenario’s as sales man

 

 

Managerial Economics

Spring 2001

Millikin University

 - Analyzed current economy

- Performed economic forecasting  

 

 

 

Small Business Consulting

Fall 2001

Millikin University

- Work with designated client to develop a market     for the clients product line

- Aid with the refinancing of the organization

- Develop a marketing strategy for designated products

 

Consumer Behavior

Fall 2001

Millikin University

- Perform case analysis in order to gain marketing knowledge

- Design sample cases in order to better understand consumer behavior

Marketing Management

Spring 2002

Millikin University

- Perform case analysis in order to gain marketing knowledge

- Developed theoretical marketing plans for existing Fortune 500 companies