Packaging Designs

This is a logo design on the package for the opening of the Singapore Dragon Boat Race.

It makes use of the chinese character for Dragon to signify the Dragon Boat Race. The clever usage of a water type font for the character further defined the Race as a water sport.

This event takes place in Singapore annually with competitors coming from all over the world.

The colour Red, is used again, probably because Red signify energy and is viewed as an auspicious colour in Chinese culture.

Lighter highlight is also being used on the character to make the character stands out.