Barron's tested 21 brokers through their 'Net connections. We ranked them in the categories listed below, but gave extra weight to trade execution, reliability and range of services.
Broker | Trade Execution | Ease of Use | Reliability/ Range | Amen- ities | Commis- sions | Weighted Total | Stars |
DLJDirect | 5 | 5 | 4 | 5 | 3 | 22.750 | **** |
Discover | 5 | 4 | 4 | 4 | 3 | 20.750 | **** |
National Discount Brokers | 5 | 4 | 4 | 4 | 3 | 20.750 | **** |
Web Street Securities | 5 | 4 | 3.5 | 4 | 4 | 20.625 | **** |
Datek | 5 | 3 | 3 | 3 | 5 | 18.500 | ***1/2 |
E*Trade | 4 | 3 | 4 | 4 | 3 | 18.500 | ***1/2 |
A.B. Watley "Ultimate" | 5 | 2 | 4 | 4 | 2 | 18.250 | ***1/2 |
SureTrade | 4 | 4 | 3 | 3 | 5 | 18.250 | ***1/2 |
Charles Schwab | 4 | 3 | 4 | 4 | 2 | 18.000 | *** |
Muriel Siebert | 3 | 4 | 4 | 3 | 4 | 17.750 | *** |
Waterhouse Securities | 3 | 3 | 4 | 4 | 4 | 17.750 | *** |
Quick & Reilly | 4 | 4 | 3 | 3 | 3 | 17.250 | *** |
Wall Street Electronica | 2 | 3 | 5 | 4 | 2 | 16.750 | *** |
Brown & Co. | 4 | 3 | 3 | 2 | 5 | 16.250 | *** |
Fidelity | 3 | 3 | 4 | 4 | 1 | 16.250 | *** |
AB Watley "Trader" | 3 | 3 | 3 | 3 | 5 | 16.000 | **1/2 |
Jack White | 3 | 3 | 3 | 4 | 4 | 14.250 | ** |
Wall Street Access | 3 | 3 | 3 | 4 | 2 | 15.500 | ** |
Mr. Stock | 3 | 3 | 3 | 3 | 3 | 15.000 | ** |
Accutrade | 3 | 4 | 3 | 2 | 2 | 14.500 | ** |
Net Investor | 3 | 3 | 3 | 3 | 2 | 14.500 | ** |
Ameritrade | 3 | 4 | 2 | 2 | 4 | 14.250 | ** |
Weighted Total Calculation =1.25 x Trade Exec + 1.25 x Reliability + .5 x Commission + 1.0 x other factors
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