With that being said lets start with Offline Advertising.
They include Business Cards, Fliers, Bumper Stickers, Labels, Newspapers and Shoppers.
You could go to the extream and put a banner up on the highways or make a TV Infomercial but, thats very pricey. I wouldn't consider going to the Extreme unless you have the money to do so.
What you should do is maybe start off with about a hundred or so of them. Just make them up on your computer and print them out.
You can create your cards in microsoft word or a paint program.
Most business cards are 3.5" by 2".
You don't need to have those fancy cards or anything just start out simple and if you want upgrade to the fancy cards when the money starts rolling in (It's your choice).
Also you notice when you go into Walmart, Kmart, Target, the Grocery store and The drug store ect...that there is a tack board on the wall as you leave the buildings.
You should get some tacks and go to places that have tack boards and tack a few of them up. This is a good way to get people to respond.
Fliers are easier to put up.
I preffer you put up Fliers on tack boards insted of your business cards but you could put up both if you want.
Why, because those people are thousands of potential customers who may be interested in what you have to offer.
Why not try it out at least once and see how many people respond. It will only take 2 hours of your time.
Not sure?
All I have to say is it depends on the building for example the Target Center in Minnesota holds 18,567+ people and the MetroDome holds 48,000 (baseball); 64,000 (football) and 50,000 (basketball).
Just look at how many people you could reach from just one Concert or Sporting Event.
Imagine if just 1% of 50,000 people responded. Thats 500 people! Wouldn't that give you a boost in Profits?
Don't you think if you were caught up in traffic and you had a bumper sticker on your bumper wouldn't that be a great way to get people to see your offer?
You bet it would.
Better than not having a bumper sticker on at all. Don't you think?
Instead of you just putting one bumper sticker on your car you should ask friends and family members if they wouldn't mind if you put one on there's.
The worst thing they could say is NO.
Below are a few links to where you can create your very own Bumper Stickers.
How, lets say you put a label on your gas bill. You put it in the mail then the mailman picks it up, after the mailman picks it up he brings it to the postal office where many people who proccess the mail are ready to read your label, then they send it to the gas company, then someone sees your label and opens the mail up.
To get your own labels visit one of the links below.
Why, Because millions of people read them a day.
Just think if you placed an ad in 100 differen't Newspapers, How many people do you think you could reach?
You would reach Millions.
There is one downside to this though, it can be very pricey but, the results can be astonishing.
With that being said click on the link below and check out the rates and how many people you can reach.
I'm talking about classified advertising in newspapers.
Most of you are aware of what you have to do to place an ad in a daily or weekly newspaper, but did you know there are companies that will place your ad in literally hundreds of papers with circulation's in the millions for pennies per ad?
Instead of paying the ridiculously high ad rates newspapers charge for a single classified, you can get that very same ad placed in hundreds of newspapers for pennies. Usually about $0.20-$0.30 per ad.
Another good thing is that many of these newspapers will accept business opportunity ads.
Below I will list several companies you can contact or visit their web sites and see the prices of their advertising packages.
Let me tell you, one ad that draws a response rate of .05%, that's 1/2 of 1 percent, on a circulation of 4 million can bring in $10,000-$20,000 in a very short period of time.
Your cost for this type of ad. About $250-$450. These companies also offer less expensive packages if you just want to test an ad. But this type of advertising works. You can post your URL in the ad and still sell from your website.
Maybe you've never given much thought to this type of advertising related to your online business.
Maybe none of your affiliate programs ever discussed this with you. Maybe they just don't know about it. But now you have a very powerful means of getting your message out that can earn substantial profit on your investment.
Here are some fine companies you can contact to see what kind of advertising packages they offer.
Nationwide Classifieds
http://www.nationwideclassifieds.com/
Liberty Group Publishing
http://www.liberty-group.com/
You can also find great packages through state or regional press associations. Each state or region has press associations which consist of a group of newspapers. You can do a search at any search engine for 'press association' and find this information. Many will even help you with your ad.
So what you should do is start off simple. First thing you should do is Make up some fliers and business cards. That is the cheapest way to start. All your paying for is Printing Paper.
Another thing you should consider is putting Labels on all your outgoing mail you send to the post office.
I wouldn't consider putting your classified Ad in the Newspapers and creating bumper stickers untill you have plenty of money to put into them because they can be very pricey.
Start off simple and you will be on your way to success in offline advertising