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Português? | |||||||||||||||||||||||||||||||||
Wiler Passos E-mail : prof.wiler@ig.com.br |
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OBJECTIVE To acquire a position in Marketing and Business Development that would challenge my educational experience and stimulate my creative abilities. |
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SUMMARY OF QUALIFICATIONS Control and information analysis Marketing research and media activities planning Business planning through decision aided process analysis |
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SKILLS Business Negotiation Entrepreneurial Business Approach Language: Portuguese and English |
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EDUCATION: MBA - International Management - Baldwin-Wallace College - U.S.A / 2000 Economic - Federal University of Viçosa - Brazil/1988 |
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EXPERIENCE 2003 - 2007: Medquímica Industria Farmacêutica Ltda Title: Marketing Manager Duties: Responsible for increasing market share by creating a new strategic plan. Changes suggested included chabging the product design and the company's operational structure. Responsible for creating and developing all company promotional campaigns. The new campaign utilized such venues as conventions, seminars and workshops. Projects: - Medquímica's showcase at ABRADILAN 2005 (Intional Farma Exhibition ) - Advertising and Promotion line - 2004 (Web site, Portfolio, Folders, Billboards, Magazines, Newspaper articles and Lectures). 2001/2003 Arrived in Brazil and began to teach at Santa Ursula University/RJ ,and UNIP /SP , UNIPAC, Estácio de Sá College and Vianna Júnior College /M.G Subject: Marketing, Theories of Consumption and New Trends in Marketing, Ethics, Administration, and Economics |
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1997 - VOTORAM (Cement industry owned by Votorantim Group) Curitiba/Br Title: Marketing Manager for Southern of Brazil Duties: Responsible for increasing market share. Creating and developing all promotional campaigns by utilizing such venues as Conventions, Seminars, Displays, Media Advertisement, and Promotional Items. Projects: - VOTORAN's showcase at INTERCON 97 (International Construction Exhibition - Joinville/Br.) - Advertising and Promotion line - 97 (Portfolio, Folders, Billboards, Magazines, Newspaper articles ). |
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1996 - SECOVI-PR (Assoc. of Real Estate, Construction, and Building Management)-Curitiba/Br Title: Product and Marketing Manager Duties: Responsible for the entity's market orientation and planning. Established new partnerships with companies of similar interests. Coordination of media releases, events, and exhibition fairs Project: 1. Create a multi-faceted approach to promote the Secovi-PR website which supplies repair services in the state of Parana by using research to create a profile of Building management andlist the services required by the condominiums in the whole sate of Parana. 2. Designed the home repair services network: Home Service (Home repair services network) 3. Launched a monthly magazine (Revista da Habitacao) 4. Conceived and coordinated the content of the Secovi/PR web page |
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1991/95 - UNIBANCO (Brazilian private bank)-Sao Paulo/Br Title: Product Analyst of Electronic Cash Management Duties: Research and development of electronic services for Cash Management with E.D.I. (electronic data information). Information systems analysis. Creation of reports and evaluation forms to be utilized by bank management to assist the decision-making process regarding the evaluation of bank products and executive staff profitability. Project: - Check Management Software - 1994 - Zero Balance Account - 1994 - Office Flow and year 2000 Office - 1994 |
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Published Articles: A Review of Globalization - "Revista Cotação da Construção - Parana 1997" What is the Profile of the Caretaker? - "Revista da Habitação - Parana 1997" Utilizing the Internet for the Generation of Services - "Revista ACOMAC - Curitiba 1997" |
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