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   |
01.04.98
- Reichweiten der MA98 Radio I für die Durchschnittsstunde 6 - 18
Uhr |
   |
|
|
Netto-Reichweite
in Tsd. |
Differenz
MA |
| National
/ Überregional |
|
MA97 |
MA98
Radio I |
in
Tsd. |
in
% |
| RMS
SUPER KOMBI |
|
6.371 |
6.503 |
132 |
2,1% |
| RMS
KOMBI WEST |
|
4.895 |
4.951 |
56 |
1,1% |
| RMS
KOMBI SÜD |
|
3.013 |
3.024 |
11 |
0,4% |
| RMS
KOMBI NORDWEST |
|
1.126 |
1.158 |
32 |
2,8% |
| ARD
No.1 plus IP Berlin Goldie |
|
5.981 |
5.770 |
-211 |
-3,5% |
| ARD
No.2 plus IP Berlin 14-39 |
|
4.712 |
4.602 |
-110 |
-2,3% |
| ARD
All Stars |
|
8.600 |
8.243 |
-357 |
-4,2% |
| RTL
Oldie |
|
104 |
108 |
4 |
3,8% |
| Klassik
Radio |
|
82 |
78 |
-4 |
-4,9% |
| Radio
Melodie |
|
50 |
56 |
6 |
12,0% |
| ENERGY
CITY KOMBI WEST |
|
61 |
65 |
4 |
6,6% |
| ENERGY
CITY KOMBI |
|
198 |
221 |
23 |
11,6% |
| ENERGY
CITY KOMBI (ohne Berlin) |
|
113 |
117 |
4 |
3,5% |
| Freistaat-Funkpaket |
|
372 |
380 |
8 |
2,2% |
|
|
|
|
|
| Nielsen
I |
|
MA97 |
MA98
Radio I |
in
Tsd |
in
% |
| FKN |
|
755 |
769 |
14 |
1,9% |
| FKN
plus |
|
913 |
931 |
18 |
2,0% |
| NDR
PLUS |
|
788 |
724 |
-64 |
-8,1% |
| Schleswig-Holstein-Kombi |
|
276 |
299 |
23 |
8,3% |
| delta
radio |
|
47 |
43 |
-4 |
-8,5% |
| R.SH |
|
190 |
208 |
18 |
9,5% |
| AlsterRadio |
|
76 |
85 |
9 |
11,8% |
| Nora |
|
39 |
49 |
10 |
25,6% |
| Magic
FM 95.0 |
|
21 |
20 |
-1 |
-4,8% |
| Radio
Hamburg |
|
165 |
152 |
-13 |
-7,9% |
| Energy
Hamburg 97.1 |
* |
k.A. |
19 |
- |
- |
| Hit-Radio
Antenne |
|
348 |
342 |
-6 |
-1,7% |
| radio
ffn |
|
293 |
298 |
5 |
1,7% |
| Radio
Bremen 1 Hw. |
|
84 |
75 |
-9 |
-10,7% |
| Radio
Bremen 3 Melodie |
|
16 |
15 |
-1 |
-6,3% |
| Radio
Bremen 4 |
|
50 |
48 |
-2 |
-4,0% |
|
|
|
|
|
|
| Nielsen
II |
|
MA97 |
MA98
Radio I |
in
Tsd |
in
% |
| radio
NRW |
|
779 |
816 |
37 |
4,7% |
| FUNK
KOMBI WEST |
|
169 |
167 |
-2 |
-1,2% |
| Lokalf.
K. Westfalen |
|
235 |
254 |
19 |
8,1% |
| RADIO-RHEIN-RUHR |
|
126 |
131 |
5 |
4,0% |
| Rheinland
Kombi Köln |
|
118 |
119 |
1 |
0,8% |
| WDR
Eins live |
|
591 |
621 |
30 |
5,1% |
| WDR
2 |
|
700 |
634 |
-66 |
-9,4% |
| WDR
4 |
|
1.112 |
1.125 |
13 |
1,2% |
| WDR
MEGA KOMBI |
|
1.812 |
1.759 |
-53 |
-2,9% |
| WDR
PREMIUM KOMBI |
|
1.292 |
1.255 |
-37 |
-2,9% |
|
|
Brutto-Reichweite
in Tsd. |
Differenz
MA |
| Nielsen
IIIa/b |
|
MA97 |
MA98
Radio I |
in
Tsd. |
in
% |
| RPR
Kombi |
|
527 |
512 |
-15 |
-2,8% |
| RPR
Eins |
|
287 |
273 |
-14 |
-4,9% |
| RPR
Zwei |
|
240 |
239 |
-1 |
-0,4% |
| 3a-privat |
|
979 |
927 |
-52 |
-5,3% |
| RK
Baden-Württemberg |
|
635 |
653 |
18 |
2,8% |
| ARD
Radio-Kombi BaWü |
|
839 |
831 |
-8 |
-1,0% |
| ARD
Radio-Kombi BW1 |
|
406 |
371 |
-35 |
-8,6% |
| ARD
RK BaWü/Rheinland-Pfalz |
|
1.061 |
1.049 |
-12 |
-1,1% |
| SWF1/SWF4
Regional Nord |
|
215 |
210 |
-5 |
-2,3% |
| SWF1/
SWF4 |
|
354 |
330 |
-24 |
-6,8% |
| SWF1
Regional Süd |
|
131 |
113 |
-18 |
-13,7% |
| SWF
3 |
|
573 |
550 |
-23 |
-4,0% |
| SWF
3/SDR 3-Kombi |
|
812 |
783 |
-29 |
-3,6% |
| SWF
KOMBI MAX |
|
927 |
881 |
-46 |
-5,0% |
| S4
BaWü |
|
432 |
460 |
28 |
6,5% |
| Radio
Regenbogen |
|
189 |
203 |
14 |
7,4% |
| Radio
7 |
|
142 |
131 |
-11 |
-7,7% |
| ANTENNE
GESAMT |
|
112 |
122 |
10 |
8,9% |
| SDR
1 |
|
275 |
259 |
-16 |
-5,8% |
| SDR
3 |
|
239 |
232 |
-7 |
-2,9% |
| HIT
RADIO FFH |
|
452 |
414 |
-38 |
-8,4% |
| hr
1 |
|
65 |
73 |
8 |
12,3% |
| hr
3 |
|
255 |
261 |
6 |
2,4% |
| hr
4 |
|
322 |
299 |
-23 |
-7,1% |
| hr
1/4 |
|
387 |
372 |
-15 |
-3,9% |
| hr
1/3/4 |
|
643 |
632 |
-11 |
-1,7% |
| hr
3/4 |
|
578 |
560 |
-18 |
-3,1% |
| Werbefunk
Saar Kombi |
|
214 |
218 |
4 |
1,9% |
|
|
|
|
|
|
| Nielsen
IV |
|
MA97 |
MA98
Radio I |
in
Tsd |
in
% |
| ANTENNE
BAYERN |
|
625 |
701 |
76 |
12,2% |
| BAYERN
FUNKPAKET |
|
774 |
743 |
-31 |
-4,0% |
| NORDBAYERN-FP |
|
431 |
427 |
-4 |
-0,9% |
| SÜDBAYERN-FP |
|
343 |
316 |
-27 |
-7,9% |
| EASY-FUNKPAKET |
|
234 |
234 |
0 |
0,0% |
| HOT-FUNKPAKET |
|
213 |
201 |
-12 |
-5,6% |
| TOP-CITY-FP |
|
454 |
449 |
-5 |
-1,1% |
| Bavaria
Kombi B1 + B3 |
|
1.264 |
1.134 |
-130 |
-10,3% |
| Bayern
1 |
|
825 |
716 |
-109 |
-13,2% |
| Bayern
2 |
|
80 |
83 |
3 |
3,8% |
| Bayern
3 |
|
438 |
418 |
-20 |
-4,6% |
| Bayern
4 |
|
93 |
82 |
-11 |
-11,8% |
| Bayern
5 |
|
60 |
69 |
9 |
15,0% |
|
|
Brutto-Reichweite
in Tsd. |
Differenz
MA |
| Nielsen
V |
|
MA97 |
MA98
Radio I |
in
Tsd. |
in
% |
| RMS
KOMBI BERLIN |
|
557 |
592 |
35 |
6,3% |
| IP
BERLIN KOMBI 14-39 |
|
247 |
242 |
-5 |
-2,0% |
| IP
Berlin/Brandenburg Kombi |
|
494 |
504 |
10 |
2,0% |
| IP
Berlin/Brandenburg Kombi + 88'8 |
|
587 |
587 |
0 |
0,0% |
| IP
Berlin Hauptstadt-Kombi |
* |
k.A. |
39 |
- |
- |
| IP
Berlin Goldie Kombi |
|
173 |
177 |
4 |
2,3% |
| IP
Berliner Radio-Kombi |
|
241 |
238 |
-3 |
-1,2% |
| 94
3 r.s.2 |
|
154 |
142 |
-12 |
-7,8% |
| 104.6
RTL Berlin |
|
162 |
145 |
-17 |
-10,5% |
| BERLINER
RUNDFUNK 91!4 |
|
118 |
130 |
12 |
10,2% |
| ENERGY
103,4 |
|
85 |
104 |
19 |
22,4% |
| HUNDERT,6 |
|
96 |
96 |
0 |
0,0% |
| SFB
88´8 |
|
93 |
84 |
-9 |
-9,7% |
| SFB
/ ORB Inforadio |
|
22 |
21 |
-1 |
-4,5% |
| Spreeradio
105,5 |
|
79 |
93 |
14 |
17,7% |
| 98
8 KISS FM |
|
17 |
23 |
6 |
35,3% |
| BB
Radio |
|
86 |
97 |
11 |
12,8% |
| ORB
Ant. Brandenburg |
|
168 |
169 |
1 |
0,6% |
| ORB
Fritz |
|
86 |
92 |
6 |
7,0% |
|
|
|
|
|
|
| Nielsen
VI / VII |
|
MA97 |
MA98
Radio I |
in
Tsd |
in
% |
| RMS
KOMBI OST |
|
919 |
960 |
41 |
4,5% |
| Gong
Ost-Funkpaket |
|
178 |
188 |
10 |
5,6% |
| ANTENNE
MV |
|
158 |
162 |
4 |
2,5% |
| Radio
Brocken |
|
229 |
221 |
-8 |
-3,5% |
| radio
SAW |
|
277 |
295 |
18 |
6,5% |
| ANTENNE
THÜRINGEN |
|
207 |
212 |
5 |
2,4% |
| LW
Thüringen |
|
67 |
73 |
6 |
9,0% |
| ANTENNE
SACHSEN |
|
127 |
175 |
48 |
37,8% |
| SACHSEN-FUNKP. |
|
72 |
72 |
0 |
0,0% |
| RADIO
PSR |
|
276 |
290 |
14 |
5,1% |
| ENERGY
SACHSEN |
* |
k.A. |
51 |
- |
- |
| Ostseewelle |
|
40 |
43 |
3 |
7,5% |
| MDR
1 Sachsen** |
|
312 |
349 |
- |
- |
| MDR
1 Sachs.-Anhalt** |
|
110 |
139 |
- |
- |
| MDR
1 Thüringen** |
|
151 |
203 |
- |
- |
| MDR
1 |
|
810 |
731 |
-79 |
-9,8% |
| MDR
life |
|
242 |
233 |
-9 |
-3,7% |
| MDR/IP
Mitteldeutschland Radio-Kombi 14+ |
|
1.234 |
1.200 |
-34 |
-2,8% |
| MDR/IP
Mitteldeutschland Radio-Kombi 14-49 |
|
665 |
702 |
37 |
5,6% |
| MDR/IP
Mitteldeutschland Radio-Kombi Sunshine plus |
|
1.476 |
1.433 |
-43 |
-2,9% |
| *Neu
in der MA 98 Radio I |
|
|
|
|
|
| **
Achtung: Durch Verschiebung der ersten werbungtragenden Stunde von 05-06
Uhr auf 09-10 Uhr kann für die Regionalbelegung des MDR 1 in Sachsen,
Sachsen-Anhalt und Thüringen kein aussagekräftiger Vergleich
der MA 98 Radio I zur MA 97 in der Durchschnittsstunde vorgenommen werden. |
|
|
|
|
|
Quelle:
MA98 Radio I
|
|
|
|
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