| Once you eliminate the home based
agents and the Retailers with a web presence you are usually
left with highly specialised professional diamond traders and gemmologist.
These professional diamond traders and gemmologists are usually
highly capitalised and import direct from the producers in Belgium
Israel and USA . This is why there prices are so keen
They sell direct to the public worldwide on the net and via an
international network of associates.
They are technically superior to the average sale staff of your
local retail chain store and are usually fanatics about quality.
There premises are usually not retail stores but high
security diamond grading and sorting facilities
Lets look at the price
logic. The
prices are excellent because:
-
They import direct
and therefore don't rely on the usual string of local
wholesalers and middlemen.
-
They market large
volumes to a specialised worldwide market via the net often
selling more in a month than the average large retailer sells in
a year.
Lets look at the quality
logic
Most of the larger
internet diamond trading companies employ trained professionals with
long term affiliations to diamond and jewellery professional
associations.
There staff usually
include one or more of the following
Eliminating home
based brokers and wheeler dealers.
-
They often have web
based e-mail address like Hotmail etc
-
They often use Web
based web pages
-
They have no formal
company registration
-
They are not traceable
via white and yellow pages
-
They are not members
of any trade organization
Eliminating retailers
with a web presence.
-
There web site description
and there "about us" pages will usually identify them
as retail stores.
-
The only reasons we
would want eliminate trad ional retailers is price
considerations and sometimes a lack of diamond knowledge.
-
Most retailers buy
from local importers and could never match the prices of the
true Internet Diamond Trader
Identifying and double
checking a true Internet Diamond Trader
-
They always operate
from there own domains and mail servers.
-
There web pages are usually
content rich with technical information.
-
Read the "about
us" and "contact us" pages of there websites to
obtain background information on the company and its owners or
directors.
-
Check White Pages, Yellow
Pages and City Search for a listing.
-
Check for memberships
of trade organizations like The Jewellers Associations that may be mentioned
in there web pages. Entry criteria into any of the Diamond and
Jewellery trade organizations are very strict and is usually an
excellent indication of a companies industry standing
For professional reasons
I cannot tell you which companies qualify but with a bit of research
you will find them.
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