Aaron J. Goldman - 
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Aaron J. Goldman -
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| Client Information: | Victory Motorcycles is making a resurgance in the market. Brought back by Polaris, they are positioning themselves as the bike for the man who wants to regain his manhood. The target market is males, married, 35 to 50 years old. | ||
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| Image Description: | Art direction gives the campaign a 70's feel, with a gravel base, washed out imagry, and a retro font set. The headlines pull the reader into the copy, which gives the reader an emotional feeling of the love of the open road, and a need to regain ones' manhood. | ||
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| End Client: | Polaris | ||
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| Brand Information: | Victory Motorcycles were once very popular, and psynominus with American branding. After several years of not being in the market, thanks to a buy-out by Polaris, they're back! | ||
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| Medium: | Magazine, Newspaper, Outdoor, Point of Sale | ||
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| Media Used To Create: | Digital | ||
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| Copyright Owner: | Aaron J. Goldman | ||
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Aaron J. Goldman 88 Glenarden Crescent, Richmond Hill, Ontario, L4B 2K3 t: 905.737.1798 f: 905.737.8964 e: icopywrite4u@hotmail.com w: oocities.com/icopywrite4u |