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For more information on Kotter's books and the eight steps for successful change, visit the web site for his new book,
www.ouricebergismelting.com.
John P. Kotter: Winning at Change
No organization today -- large or small, local or global -- is immune to change. To cope with new technological, competitive, and demographic forces, leaders in every sector have sought to fundamentally alter the way their organizations do business. These change efforts have paraded under many banners -- total quality management, reengineering, restructuring, mergers and acquisitions, turnarounds.
Yet according to most assessments, few of these efforts accomplish their goals. Fewer than 15 of the 100 or more companies I have studied have successfully transformed themselves. The particulars of every case vary, but I have found that the change process involves eight critical stages. Mismanaging any one of these steps can undermine an otherwise well conceived vision, but four mistakes in particular are the source of most failures. More...
John Kotter: The Power of Feelings More on John P. Kotter
"Peter Drucker is the Father of Management. For many of
us, he is our role model, continually generating new ideas and refining
old ones. I regard it as a compliment when some people call me the
Father of Marketing. I tell them that if this the case, then Peter
Drucker is the Grandfather of marketing." [full
quote]
Philip Kotler
HOW TO HARNESS CHANGE FOR SUCCESS,
Although we know a good deal about the conditions and processes of change,we have no satisfactory explanation of why change occurs. Possibly the explanation lies in the human capacity for becoming bored. Most of the higher species, whenever not hunting, eating, or mating, simply go to sleep - as much as twenty hours a day. Humans cannot sleep that much, and human boredom may be the true cause of social change [Hirschman, 1982]
Another asnwer is simply to assume that change is a constant in the universe, which needs no explanation. A constant is something which is always present. Populations grow and decline; fashions come and go; mountains are pushed upward and erode away; even the sun is gradully burning itself out. More...