HELP  APPLE!©

          Apple's Happy Birthday Image

          The heart may still be beating, but much of the original spirit and ideals of the "company for the rest of us" appears to be on the wane.  Do you have any suggestions or ideas that might help reawaken Apple's most exemplary qualities, set appropriate goals and foster a winning strategy for America's most loved computer company?


           







          Final Editor's Note: We can't believe another year has gone by already since we last sent our suggestions to Apple on April 1st (Apple's original birthday) of 1998. Since we wrote the above introduction in early 1997, Steve and Apple have fulfilled many of our suggestions and expectations, and Apple is more successful now than anyone (except us) had predicted. We won't make specific comment on each detail of each suggestion page; suffice it to say that most of the important suggestions have been realized (with a few notable exceptions).

          Because things are running smoothly again, this may well be the last update of this Web site (April 1, 1999), especially if Steve Jobs becomes Apple's permanent CEO soon, as is rumored, and continues to bring Apple back to it's original high ideals and profitable status, and hopefully even on to new unforeseen, insanely great heights. Apple won't need our gentle prodding anymore, and this page will happily fade into obscurity. If you would consider working together with other Co-op members, then sign up for our new Apple Macintosh Co-op. Send name, address, brief interests and capabilities via e-mail to: Co-op Webmaster.
           
           


          To steve, and all of our contributors: Job well done! Keep up the good work.

          P.S.: Has it struck you yet that the Internet / Web is a vehicle that can mold world-wide opinion from the bottom up, outside of the traditional policies and confines of world governments? - It will...
           

          Little Apple Image

          Thanks steve, for not deserting us in our time of need...
          No one else could have done it better than the
          Father of Personal Computing.
           

          Power to the people- The rest of us... ALL of us.
          Think Different and Think Right!

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          BUY!... BUY NOW!

          Special Bulletin!...
          Photo of steve jobs
          Steve Jobs on the new Apple "Think Different" ad campaign:

          "This campaign celebrates the soul of our brand - which is the passionate desire to change the world for the better. This ad is just the beginning of a major marketing campaign to let our customers know that Apple is coming back, and returning to those core values which made it great." - Yes! - Ed.
           
           



          CUPERTINO, Calif., Sept. 26, 1997 /Newswire/ - Apple Computer, Inc.

            (See the: full text of Steve's letter.)
          Steve Jobs begins tenure as interim CEO - latter part of 1997
          (Note: some quotes may be approximated due to holidays, weekends, etc.)
           

          (Nasdaq AppleC Jan. 1st, 1998 closing at: 13  1/ 8)
          (Nasdaq AppleC Feb. 1st, 1998 closing at: 18  5/16)
          (Nasdaq AppleC Mar. 1st, 1998 closing at: 23  5/ 8)
          (Nasdaq AppleC Apr. 1st, 1998 closing at: 27  1/ 2)
          (Nasdaq AppleC May. 1st, 1998 closing at: 26  1/16)
          (Nasdaq AppleC Jun. 1st, 1998 closing at: 26  1/ 8)
          (Nasdaq AppleC Jul. 1st, 1998 closing at: 28 11/16)
          (Nasdaq AppleC Aug. 1st, 1998 closing at: 34  5/ 8)
          (Nasdaq AppleC Sep. 1st, 1998 closing at: 31  3/16)
          (Nasdaq AppleC Oct. 1st, 1998 closing at: 38  1/ 8)
          (Nasdaq AppleC Nov. 1st, 1998 closing at: 37  1/ 8)
          (Nasdaq AppleC Dec. 1st, 1998 closing at: 31 15/16)
          (Nasdaq AppleC Jan. 1st, 1999 closing at: 39  1/ 8)
          (Nasdaq AppleC Feb. 1st, 1999 closing at: 41  3/16)
          (Nasdaq AppleC Mar. 1st, 1999 closing at: 33  3/ 4)
          (Nasdaq AppleC Apr. 1st, 1999 closing at: 35 15/16)
           

          Check out: What's New at Apple.

           

           

          Don't miss Apple's new TBWA/Chiat-Day spot in Quicktime format:


           



           

          Think Different Image and link
          Rumor has it that sj had to control his emotions the first time he saw it.

           

           

          (So did we - it finally properly realigns Apple's public image. - Ed.)

          Also don't miss the Pentium II Snail commercial,

           

           

          and the Toast Intel Energizer Bunny commercial.

           

           

           

          GO STEVE! - You're on the right track buddy!

          Sign the petition to bring back Steve Jobs as Apple's PERMANENT CEO!!!
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        The World-Wide Campaign to Draft Steve Jobs as Apple's New PERMANENT CEO
        We Won't Take No For An Answer!!

         

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          * "Apple has accomplished almost all of it's envisioned short term goals in a relatively short time. The use of dual processor machines is the answer to most of the remaining obstacles."

        The Help Apple! Suggestion List
        (Details of the pages below will not be updated, since Steve Jobs is
        back in the saddle, and Apple is running smoothly again.)

        v.2.0 Est. 1997
        Last modified April 1, 1999

        (Not necessarily listed in order of importance)
        Apple Suggestions and Comments Category Index

             
            Large Apple imageApple: General Suggestions

            Large Apple imageApple: Advertising / Promo Suggestions

            Large Apple imageApple: CEO & Management Suggestions

            Large Apple imageApple: Customer Relations Suggestions

            Large Apple imageApple: Hardware & Software Suggestions

            Large Apple imageApple: Price & Value-Based Suggestions

            Apple: Don't worry - be happy. You'll survive....
             
            It's Netscape logo imageetscape we should really worry about.





          Re: Microsoft's (read anti-trust) attempt to control the whole enchilada by forcing vendors to bundle the MSIE browser with the Windows operating system... Some computer visionary geniuses are suggesting that Netscape turn the tables on The Big Bully by offering a *Web-based operating system* with their  browser.

          * (We ask that ALL our readers send e-mail to Netscape and make their own case for this great idea. - Ed.) *

          "Forget about the MONEY - Have fun, make an ever-more innovative and affordable machine, involve the little people & the disadvantaged. Treat people right, and don't lose your noveleté & sense of humor... all the rest will follow. And don't forget; the best kind of revolution includes evolution.
           
           


          * "WINTEL/IBM should prepare for the battle of the millennium with the spirit of creative nonconformity..."
           
           


          ...But Together, we can do anything:


           



           

          "If you believe in creative freedom, equality, and healthy competition; If you want to help make work fun; If you want your heart-felt avocation to be your express purpose in life; If you want to color a grey world with crayons of Love, Beauty, Brotherhood, & Meaning...

          Then it's time to awaken, join together, 
          and break the binding shackles..."


          The Sledge

          Prevail: 1. To gain the advantage or mastery; be victorious; triumph: often with over  or against . 2. To produce or achieve the desired effect; be effective: succeed. 3. To be or become stronger or more widespread; predominate. 4. To exist widely; be prevalent..  - Webster's New World Dictionary.

             Apple's "choose your own adventure" story has a variable ending; but only one winning secret access code: tuiyn


           "Jr qba'g frrx gb pbadhre Ebzr, bayl gb pbaireg ure."
          Vg'f gvzr gb ybir gur rarzl.
          Haqrefgnaq guvf vs lbh pna!

          "We all understand the importance of standardization,
          but we also realize that competition is just as important.
          If Apple goes out of business - we ALL lose."

        We've Done Our Share, Apple - Now You Make it So.


         



         
         


            Can't remember our regular URL address? Just type in:
          surf.to/help.apple
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          Other insanely great sites dedicated to platform equality and helping Apple:
          Save Apple
          Go For It Apple! MacLife
          Pick up ammo at: Macintosh OS 8 Campaign

          Now that we are making nice with MS and Daddy Bill Big Bucks, I guess it's OK to tell some jokes about our new friend, right? ..... Do you know where the name for Mr. Bill's company originated? - From his wife's comments when she first saw him on their wedding night. - "Micro! - Soft!"
          There's more... and you can leave your best, and vote for the rest at: Jokes.com

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          Some of these comments have been paraphrased from the June 1997 Issue of Wired magazine. ©
          Macintosh, Apple, and the Apple logo are trademarks of Apple Computer Inc. ®
          Howie Swaim (howie@wacky.com). Reprinted with permission.



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