Speech Programs

Established in 1955

A President's Distinguished Toastmasters Club for 2005-2008!

Toastmasters Programs

	Award Requirements overview
	Competent Toastmaster (CTM) Track
	Advanced Communications (ATM-B, ATM-S, ATM-G) Track
	Leadership (CL, AL) Track
	Distinguished Toastmaster (DTM) Track

Award Requirements overview

Award

Requirements

CTM Track

Competent Toastmaster (CTM)

Completes ten speeches from the basic Communication & Leadership manual.

Advanced Communications Track

Advanced Toastmaster - Bronze (ATM-B)

	Achieve CTM award
	Complete two Advanced Communication & Leadership Manuals

Advanced Toastmaster - Silver (ATM-S)

Achieve ATM-B award

Complete two additional Advanced Communication & Leadership Manuals

Conduct any two programs from the Better Speakers Series and/or The Successful Club Series

Advanced Toastmaster - Gold (ATM-G)

	Achieve ATM-S award
	Complete two additional Advanced Communication & Leadership Manuals
	Conduct a Success/Leadership Program, Success/Communication Program or a Youth Leadership Program.
	Coach a new member with the first three speech projects

Leadership Track

Competent Leader (CL)

	Achieve CTM award
	Serve at least six months as a club officer
	Participate in the preparation of a Club Success Plan
	Participate in a district-sponsored Club Officer Training Program while serving as a club officer
	Conduct any two programs from the Successful Club Series

Advanced Leader (AL)

	Achieve Competent Leader award
	Served complete term as a district officer
	Complete the High Performance Leadership Program
	Serve successfully as a Club Sponsor, Mentor or Specialist.

DTM Track

Distinguished Toastmaster (DTM)

	Complete the new Communication Track
	Complete the new Leadership Track

Basic Manual for Competent Toastmaster (CTM) Program

The basic Toastmasters manual (AKA Communication and Leadership Manual), with 10 speech projects designed to develop your skills one step at a time. Each speech will build upon what you have learned in your preceding speeches.

Icebreaker (4 to 6 minutes) Getting over nervousness by introducing yourself to the club.
Speak With Sincerity (5 to 7 minutes) Continue to get over nervousness by speaking about something you believe deeply in.
Organize Your Speech (5 to 7 minutes) Work on giving a well-organized speech by building an outline that includes an opening, body and conclusion.
Show What You Mean (5 to 7 minutes) Not a "Show and Tell" speech, this project calls on you to work with gestures and body language during your speech. To develop a sense of timing and natural, smooth body movement, and explore the different ways of using body language. Unfortunately, many members somehow confuse the issue and show up with a bag full of props that they use in a "Show and Tell" style speech. Don't do that.
Vocal Variety (5 to 7 minutes) Work on rate of delivery, volume, speed, pitch, emphasis, etc, to explore their use as assets to your speaking.
Work with Words (5 to 7 minutes) Work on proper word choice, avoiding jargon and generalizations, etc. To gain an understanding of the functions and uses of the spoken word and avoid common mistakes in word use.
Apply Your Skills (5 to 7 minutes) To bring together and apply the communication skills you have learned in the preceding projects, and research the facts needed to support your speech.
Add Impact to Your Speech (5 to 7 minutes) To learn to the value of props and how to use them effectively in your presentations.
Persuade with Power (5 to 7 minutes) To present a talk that persuades the audience to accept your proposal or viewpoint by appealing to the audience's self-interest, building a logical foundation for agreement, and arousing emotional commitment to your cause.
Inspire Your Audience (8 to 10 minutes) The final speech in the manual calls on you to move and inspire your audience in a well-presented and well-prepared speech.

Advanced Toastmasters Manuals

In order to achieve an Advanced Toastmaster (ATM) level a speaker must successfully complete two of the following manuals. There are 14 advanced manuals with five speeches in each.

The Entertaining Speech The Entertaining Speech Resources for Entertainment Make Them Laugh A Dramatic Talk Speaking After Dinner	Persuasive Speaking The Effective Salesperson Conquering the "Cold Call" The Winning Proposal Addressing the Opposition The Persuasive Leader	Speaking to Inform The Speech to Inform Resources for Informing The Demonstration Talk A Fact-Finding Report The Abstract Concept
Specialty Speeches Speak Off the Cuff Uplift the Spirit Sell a Product Read Out Loud Introduce the Speaker	Public Relations The Public Relations Speech Resources for Goodwill The Persuasive Approach Speaking Under Fire The Media Speech	Special Occasion Speeches Mastering the Toast Speaking in Praise The Roast Presenting an Award Accepting an Award
Speeches by Management The Briefing The Technical Speech Manage and Motivate The Status Report Confrontation: The Adversary Relationship	The Professional Speaker The Keynote Address Speaking to Entertain The Sales Training Speech The Professional Seminar The Motivational Speech	Technical Presentations The Technical Briefing The Proposal The Non-technical Audience Presenting a Technical Paper Team Technical Presentation
Interpersonal Communication Conversing with Ease The Successful Negotiator Diffusing Verbal Criticism The Coach Asserting Yourself	Storytelling The Folk Tale Let's Get Personal The Moral of the Story The Touching Story Bringing History to Life	Communicating on Television Straight Talk The Talk Show When You're the Host The Press Conference Training on Television
Interpretive Reading Read a Story Interpreting Poetry The Monodrama The Play The Oratorical Speech	Discussion Leader The Seminar Solution The Round Robin Pilot a Panel Make Believe (Role Playing) The Workshop Leader	For More Information consult the Toastmasters International Web site

The Entertaining Speaker

The Entertaining Speech (5 to 7 minutes)

Entertain the audience through use of humour and/or drama drawn from your personal experience.

Organize an entertaining speech for maximum audience impact.

Resources for Entertainment (8 to 10 minutes)

	Draw humorous and/or dramatic material from sources other than your own personal experience.
	Adapt your material to suit your topic, your own personality and the audience.
	Use entertaining material as means of conveying a serious message.

Make Them Laugh (8 to 10 minutes)

	Prepare a humorous speech drawn from your own experience.
	Strengthen the speech by adapting and personalizing humorous material from outside sources.
	Deliver the speech in a way that makes the humour effective

A Dramatic Talk (10 to 12 minutes)

	Develop an entertaining dramatic talk about an experience or incident, or give a dramatic reading.
	Include vivid imagery, characters and dialogue.
	Deliver the talk in an interpretative manner.

Speaking After Dinner (13 to 15 minutes)

Prepare an entertaining after-dinner talk on a specific theme.

Deliver the talk extemporaneously, using the skills developed in the preceding entertainment projects.

Persuasive Speaking

The Effective Salesperson (8 to 12 minutes => 3-4 min speech, short scenario intro, 3-5min role play)

	Learn a technique for selling an inexpensive product in a retail store.
	Recognize a buyer's thought processes in making a purchase.
	Elicit information from a prospective buyer through questions.
	Match the buyer's situation with the most appropriate product.

Conquering the "Cold Call" (10 to 14 minutes => 3-4 min speech, short scenario intro, 5-7 min role play, 2-3 min discussion)

	Learn a technique for "cold call" selling of expensive product or services.
	Recognize the risks buyers assume in purchasing.
	Use questions to help the buyer discover problems with his or her current situation.
	Successfully handle buyer's objections and concerns.

The Winning Proposal (5 to 7 minutes)

Prepare a proposal advocating an idea or course of action.

Organize the proposal using the six-step method provided.

Addressing the Opposition (7 to 9 minutes speech; 2-3 minutes Q&A)

	Prepare a talk on a controversial subject that persuades an audience to accept or at least consider your viewpoint.
	Construct the speech to appeal to the audience's logic and emotions.

The Persuasive Leader (6 to 8 minutes)

	Communicate your vision and mission to an audience.
	Convince your audience to work toward achieving your vision and mission.

Speaking to Inform

The Speech to Inform (5 to 7 minutes)

Select new and useful information for presentation to the audience.

Organize the information for easy understandability and retention.

Present the information in a way that will help motivate the audience to learn.

Resources for Informing (8 to 10 minutes)

Analyze the knowledge level of your audience regarding your chosen subject.

Focus your presentation at the audience's level of knowledge.

Build a supporting case for each major point through use of explanation examples, and information gathered research.

Effectively use at least one visual aid to enhance the audience's understanding.

The Demonstration Talk (10 to 12 minutes)

Prepare a demonstration speech to clearly explain a process, product, or activity.

Conduct the demonstration as part of a speech delivered without notes.

A Fact-Finding Report (10 to 12 minutes)

Prepare a report on a situation, event, or problem of interest to the audience.

Deliver sufficient factual information in your report so the audience can base valid conclusions or a sound decision on it.

The Abstract Concept (10 to 12 minutes)

Research and organize the thought of experts on an abstract concept, theory, historical force, or social/political issue.

Present the ideas in a clear and interesting manner.

Specialty Speeches

Speak Off The Cuff (5 to 7 minutes)

Develop an awareness of situations in which you might be called upon to deliver an impromptu speech.

Understand how to prepare for impromptu speaking.

Develop skill as a speaker in the impromptu situation by using one or more patterns to approach a topic under discussion; for example, comparing a past, present, and future situation, or before and after.

Uplift the Spirit (8 to 10 minutes)

Identify and understand the basic differences between inspirational speeches and other kinds of speeches.

Learn how to evaluate audience feeling and develop emotional rapport.

Develop a speech style and delivery that effectively expresses inspirational content by moving the audience to adopt your views.

Sell a Product (10 to 12 minutes)

Understand the relationship of sales technique to persuasion.

Skillfully use the four steps in a sales presentation: Attention, interest, desire, action.

Identify and promote a unique selling proposition in a sales presentation.

Read Out Loud (12 to 15 minutes)

Arrive at an understanding of the elements that comprise oral interpretation and how it differs from preparing and giving a speech.

Learn the preparation or planning techniques of effective interpretation.

Learn the principles of presentation and develop skill in interpretive reading with regard to voice and body as instruments of communication.

Introduce the Speaker (duration of a club meeting)

Focus on the special occasion talk from the standpoint of the introducer (function, chairman, toastmaster, master of ceremonies).

Become knowledgeable and skilled in the functions associated with the master of ceremonies.

Handle the introduction of other speakers at a club meeting.

Public Relations

The Public Relations Speech (5 to 7 minutes)

Prepare a talk that will build goodwill for your organization by supplying useful information of interest to the audience.

Resources for Goodwill (8 to 10 minutes)

Research the operation and benefits of an organization or company.

Prepare a talk designed to build goodwill toward it by presenting factual information.

Analyze the common interests of your audience and focus your presentation on those interests.

Effectively use at least one visual aid to enhance the audience's understanding.

The Persuasive Approach (8 to 10 minutes)

Direct a persuasive appeal to the audience's self-interests using a combination of fact and emotion in a speech delivered in such a manner that it appears extemporaneous.

Persuade the audience to adopt your viewpoint by the use of standard persuasive techniques.

Speaking Under Fire (6 to 8 minutes, 8-10 min question period)

Prepare a talk to persuade a hostile audience at least to consider your position on a controversial issue.

Conduct a question-and-answer period on the speech subject.

The Media Speech (8 to 10 minutes +/- 30 seconds)

Write a speech script on behalf of a social cause.

Using the script, present the speech to persuade a general television audience.

Special Occasion Speeches

Mastering the Toast (2 to 3 minutes)

Recognize the characteristics of a toast.

Present a toast honouring an occasion or person.

Speaking in Praise (5 to 7 minutes)

Prepare a speech praising or honouring someone, either living or dead.

Address five areas concerning the individual and his/her accomplishments.

Include anecdotes illustrating points within the speech.

The Roast (3 to 5 minutes)

Poke fun at a particular individual in a good-natured way.

Adapt and personalize humorous material from other sources.

Deliver jokes and humorous stories effectively.

Presenting an Award (3 to 4 minutes)

Present an award with dignity and grace.

Acknowledge the contributions of the recipient.

Accepting an Award (5 to 7 minutes)

Accept an award with dignity, grace and sincerity.

Acknowledge the presenting organization.

Speeches By Management

The Briefing (8 to 10 minutes; plus 5 minutes question period)

	Apply the key steps in the preparation of a briefing and the organization of material.
	Give a briefing according to a specific objective so the audience will have an understanding of the information.
	Effectively handle a question-and-answer session following the briefing.

The Technical Speech (8 to 10 minutes)

	Convert a technical paper or technical material and information into a technical speech.
	Organize a technical speech according to the inverted-pyramid approach.
	Write a technical speech as "spoken language," not as an article.
	Give the speech by effectively reading out loud.

Manage and Motivate (10 to 12 minutes)

	Understand the concept and nature of motivational methods in management.
	Apply a four step motivational method with the objectives to persuade and inspire.
	Deliver a motivational speech to persuade an audience to agree with your management proposal.

The Status Report (12 to 15 minutes)

	Organize and prepare a status report involving the overall condition of a plan or program, or performance of a department or company in relation to goals.
	Construct the report according to a four step pattern.
	Give an effective presentation of the report.

Confrontation: The Adversary Relationship (5 minutes; 10 minutes question period)

	Understand the definition and nature of the adversary relationship.
	Prepare for an adversary confrontation on a controversial management issue.
	Employ appropriate preparation methods, strategy, and techniques, for communicating with an adversary group as the representative of your company or corporation.

The Professional Speaker

The Keynote Address (15 to 20 minutes)

	Identify the basic differences between keynote speeches and other kinds of speeches.
	Learn how to evaluate audience feeling and establish emotional rapport.
	Learn and use the professional techniques necessary for a successful keynote presentation.
	Develop a speech style and delivery that effectively inspires and moves the audience to adopt your views as a collective reaffirmation of its own.

Speaking to Entertain (15 to 20 minutes)

	Entertain the audience through the use of humour drawn from personal experience and from other material that your have personalized.
	Deliver the speech in a way that makes the humour effective.
	Establish personal rapport with your audience for maximum impact.

The Sales Training Speech (15 to 20 minutes)

	Tell a sales audience how to sell a product by using a planned presentation.
	Inform a sales training audience about the human experience of the buyer-seller relationship.
	Use entertaining stories and dynamic examples of sales situations.
	Inspire salespeople to want to succeed in selling.

The Professional Seminar (20 to 40 minutes)

	Plan and present a seminar with specific learning objectives.
	Relate to the audience by using a seminar presentation style.
	Use seminar presentation techniques to promote group participation, learning and personal growth.

The Motivational Speech (15 to 20 minutes)

	Understand the concept and nature of motivational speaking.
	Apply a four-step motivational method with the purpose of persuading and inspiring.
	Deliver a motivational speech to persuade an audience to emotionally commit to an action.

Technical Presentations

The Technical Briefing (8 to 10 minutes)

Using a systematic approach, organize technical material into a concise presentation, tailoring to the audience's needs, interests and knowledge levels.

The Proposal (8 to 10 minutes; 3 to 5 minutes question period)

	Prepare a technical presentation advocating a product, service, idea, or course of action.
	To present your viewpoint logically and convincingly, using an inverted-pyramid approach. To effectively handle a question-and-answer period.

The Nontechnical Audience (10 to 12 minutes)

	Understand the principles of communicating complex information to nontechnical listeners, using overhead transparencies to illustrate your message.
	Answer audience questions that arise during the presentation.

Presenting a Technical Paper (10 to 12 minutes)

Deliver an interesting speech based on a technical paper or article.

Effectively use a flipchart, overhead projector or slides to illustrate your message.

The Team Technical Presentation (20 to 30 minutes)

	Understand the nature and process of a team technical presentation.
	Conceptualize a briefing or proposal involving three or more speakers, including yourself.
	Assemble a team of club members capable of getting the job done.
	Orchestrate the planning, preparation and delivery of a team technical presentation.

Interpersonal Communication

NOTE: All of the projects require you to work with a partner, enacting role plays. Since much of your day-to-day interpersonal communication is spontaneous, your presentations in this manual will be spontaneous, too. Generally, each presentation will consist of
a 4 to 5 minutes presentation of the importance of the project, followed by
a 3 to 5 minute enactment of role play in the particular situation, concluding with a 2 to 3 minute discussion about the session which took place.

Conversing with Ease (10 to 14 minutes)

	Identify techniques to use in conversing with strangers.
	Recognize different levels of conversation
	Initiate a conversation with a stranger.
	Use open-ended questions to solicit information for further conversation.

The Successful Negotiator (10 to 14 minutes)

Employ win/win negotiating strategies to achieve your goals

Enjoy the benefits of win/win negotiating.

Diffusing Verbal Criticism (10 to 14 minutes)

Respond non-defensively to verbal criticism.

Employ a five-step method to identify the problem, diffuse the attack and arrive at a solution.

The Coach (10 to 14 minutes)

Determine reasons for someone's substandard performance

Coach the person to improve performance.

Asserting Yourself Effectively (10 to 14 minutes)

Enjoy the mental and physical benefits of being assertive.

Employing the four-step method for addressing a problem and asking for help.

Overcome resistance to your requests.

Storytelling

The Folk Tale (7 to 9 minutes)

To tell a folk tale that is entertaining and enjoyable for a specific age group

To use vivid imagery and voice to enhance the tale.

Let's Get Personal (6 to 8 minutes)

To learn the elements of a good story.

To create and tell an original story based on a personal experience

The Moral of the Story (4 to 6 minutes)

	To understand that a story can be entertaining yet display moral values.
	To create a new story that offers a lesson or moral.
	To tell a story using skills developed in the previous two projects.

The Touching Story (5 to 7 minutes)

To understand the techniques available to arouse emotion

To become skilled in arousing emotions while telling a story.

Bringing History to Life (7 to 9 minutes)

	To understand the purpose of stories about historical events or people.
	To use the storytelling skills developed in the preceding projects to tell a story about a historical event or person.

Communication on Television

Straight Talk (3 minutes +/- 30 sec)

To effectively present an opinion or viewpoint in a short time.

To stimulate giving a presentation as part of a television broadcast.

The Talk Show (10 minutes +/- 30 sec)

	To understand the dynamics of a television interview or "talk" show.
	To prepare for the questions that may be asked of you during a television interview program.
	To present a positive image on the television camera.
	To appear as a guest on a simulated television talk show.

When You're the Host (10 minutes +/- 30 sec)

	To conduct a successful television interview.
	To understand the dynamics of a successful television interview or "talk" show.
	To prepare questions to ask during the interview program.
	To present a positive, confident image on the television camera.

The Press Conference (4 to 6 minutes presentation; 8 to 10 minutes question period)

	To understand the nature of a television press conference.
	To prepare for an adversary confrontation on a controversial or sensitive issue.
	To employ appropriate preparation methods and strategies for communicating your organization's viewpoint.
	To present and maintain a positive image on television.

Training On Television (5 to 7 minutes; 5 to 7 minutes video tape playback )

To learn how to develop and present an effective training program on television.

To receive personal feedback through the videotaping of your presentation

Interpretive Reading

Read A Story (8 to 10 minutes)

	To understand the elements of interpretive reading.
	To learn how to analyze a narrative and plan for effective interpretation.
	To learn and apply vocal techniques that will aid in the effectiveness of the reading.

Interpreting Poetry (6 to 8 minutes)

	To understand the differences between poetry and prose.
	To recognize how poets use imaginary, rhythm, meter, cadence and rhyme to convey the meanings and emotions of their poetry.
	To apply vocal techniques that will aid in the effectiveness of the reading.

The Monodrama (5 to 7 minutes)

To understand the concept and nature of the monodrama.

To assume the identity of a character and to portray the physical and emotional aspects of this character to an audience.

The Play (12 to 15 minutes)

To adapt a play for interpretive reading.

To portray several characters in one reading, identifying them to the audience through voice changes and movement.

The Oratorical Speech (10 to 12 minutes)

To understand the structure of an effective speech.

To interpret and present a famous speech.

Discussion Leader

The Seminar Solution (20 to 30 minutes)

	Present an introductory short talk or brief lecture describing a theory, model or information about a topic that will be discussed by a group following the presentation.
	Organize the information so that it is easy to understand and can be remembered.
	Orient the group to think about the specific goal of the discussion that follows.
	Use a buzz session discussion technique to promote group participation in deriving information leading to a solution to the problem.

The Round Robin (20 to 30 minutes)

	Establish the meaning of a question with a discussion group.
	Using a problem solving pattern, lead the participants in a brainstorming session.
	Screen the possible solutions and lead the group in deciding what action to take.

Pilot a Panel (30 to 40 minutes)

	Select a problem for panel discussion. Select not less than three members in advance to speak on the panel.
	Define the common goals and the purpose of the panel.
	Acting as moderator, monitor the panel discussion to inform the audience.

Make Believe (Role Playing) (20 to 30 minutes)

	Understand what role-playing is and how to use it effectively in group communication.
	Select a problem involving human relations in which you may use the role-playing method to illustrate and explore the problem.
	Create a plot and characters relevant to the discussion problem and select a cast from among the group members.

The Workshop Leader (30 to 40 minutes)

	Building group unity, guide the workshop participants in an investigative discussion of the problem.
	Follow a problem solving pattern to arrive at a solution.
	Bring the group to an agreement before the discussion ends.

Better Speaker Series

Each module in this set of programs is a 10-15 minute educational speech on a speaking-related topic, to be presented during a Club meeting by the Vice President Education or other member. Each program includes a script and overhead transparencies.

Beginning Your Speech (Cat No. 270): Suggestions for starting off your speech right.
Concluding Your Speech (Cat No. 271): Tips for ending your speech with power.
Take the Terror Out of Talk (Cat No. 272): Techniques for overcoming nervousness when speaking.
Impromptu Speaking (Cat No. 273): Don't be caught off balance when speaking off-the-cuff!
Selecting Your Topic (Cat No. 274): Running out of speech ideas? Here's how to develop new ones.
Know Your Audience (Cat No. 275): If you can relate to your audience, they will relate to you.
Organizing Your Speech (Cat No. 276): Once you know what to say, consider next the when and the how.
Creating An Introduction (Cat No. 277): Great introductions should precede great speeches.
Preparation & Practice (Cat No. 278): Techniques for preparing and rehearsing your next speech.
Using Body Language (Cat No. 279): Learn how to use facial expressions, gestures, and other body language to enhance your speech.

Successful Club Series

This set of programs addresses the subject of quality Club meetings and how members can achieve them. It also offers tips on attracting and maintaining a healthy membership level. Each module can be presented during a Club meeting by the VP Education or other member. Most modules are 10-15 minutes in length and include a script and overhead transparencies.

The Moments of Truth (Cat No. 290): How to recognize and deal with situations critical to club success, from a visitor's first impressions to recognition of member achievement. Includes a club evaluation chart.
Finding New Members For Your Club (Cat No. 291): Proven methods to help you seek out those vital new members!
Evaluate To Motivate (Cat No. 292): Your club members will learn to give evaluations that benefit the speaker, the evaluator, and the audience!
Closing the Sale (Cat No. 293): Exercise your powers of persuasion during those moments when a guest is deciding to join.
Creating the Best Club Climate (Cat No. 294): Techniques for creating and maintaining a healthy club environment.
Meeting Roles & Responsibilities (Cat No. 295): How members can successfully fill each meeting role.
Mentoring (Cat No. 296): A mentor program offers many benefits for your club and its members. This program defines mentoring, explains benefits, and discusses responsibilities of mentors. Includes a Club Mentor Program for starting a mentor program in your club
Keeping the Commitment (Cat No. 297): Discusses the 10 standards that comprise "A Toastmasters Promise". Includes 25 promise cards.
Going Beyond Our Club (Cat No. 298): Find out about learning and leadership opportunities available to members in addition to regular club meetings and activities.
How to be a Distinguished Club (Cat No. 299): A 10-minute program explaining the 10 goal your club should strive to achieve, why these goals are important, and how to use the Club Success Plan to achieve the goals.*
The Toastmasters International Education Program (Cat No. 300): Help your members become familiar with the benefits of the TI educational program and available awards. This 10-minute scripted program explains the communication and leadership tracks in which members may participate and the CTM, ATMB, ATMS, ATMG, CL, AL and DTM awards

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