Next week, Hanson is kicking off - what else - Hanson Net. For $14.95 a month, fans will be able to get their fill, including pictures, music and virtual backstage passes. Isaac Hanson, at 19 the elder statesman of the pop group, says the move is a natural for the three-brother band. The Net "is a great thing to have, to supply information and media to your fans, to be able to activate that fan base, and to give them something extra."
Many of Hanson's fans already access the Web site, he says. Using Hanson as a Net provider as well, they'll be able to enjoy Hanson-customized Web browsers, tour news, audio and video - and the band will be able to communicate with the entire membership at once via e-mail. "We're into the whole Internet service and everything about it. I think there are a lot of opportunities," Isaac says. "It's just a really cool tool."
Rock vet Bowie made news last year when he launched his branded service provider, Bowie Net. His customized service includes all sorts of information for fans, including a diary and personal pictures. And for the fan who wants to put his money where his mouse is, it now includes an online bank.