The Graphic Design program focuses on the creative aspects of designing print-based graphic materials. Attention is paid to applications within the corporate, publications and advertising design contexts and to the production of graphic materials via computer-assisted design.
Students will learn the principles, materials, and skills necessary to bring a design problem to a logical solution. The first year concentrates on developing the students' understanding of design fundamentals. The second and third years provide the opportunity to apply these principles to a variety of design problems. Students in third year will design materials for print and the web, and will have the opportunity to participate in a field placement.
Areas of study include visual design concepts, colour theory, drawing, typography, print production, advertising, corporate design, publications design, and photography. Computer design skills are integrated into various subjects throughout the program. Graduates will be proficient in computer design applications in both the Mac and PC environments. |
