Rooster seem like a band predestined for chart success. They’ve come along at just that right time, when rock is back, but bands like Jet – who mine similar ground – are away recording their follow-up album to their debuts.

Of course, Rooster is even more commercial and polished than Jet’s Get Born – whilst the riffs are reminiscent of Led Zeppelin, vocalist Nick Atkinson makes the choruses sound more like the sort of power rock anthems that Bon Jovi might have come up with at their peak.

Like the long-forgotten Reef, you get the impression that Rooster might be the sort of band who make a big splash with their debut, before retreating into their shells. Alternatively, they could go the Bush route and sell their very American-sounding British selves to the Yanks. Hey, it worked for the Beatles and other British Invasion artists, so why not Rooster?

Well, they’re not very good, so that might count against them. Hopefully. Because the world doesn’t need artists like Rooster – there’s simply nothing artistic about them. Instead, they come across much as Busted did; where that act sold bubblegum pop-punk to Brit (pre-)teens in the same way as Sum 41 had the year before, Rooster are a major label’s 2005 investment in big-selling, dumb and meaningless rock ‘n roll.