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Why would I translate my website into French ?
Today, the French-speaking world spans around 60 countries, which are peopled by about 500 millions of inhabitants.
Among those countries, some are entirely French-speaking, others use French partially, and for others French stands for an important foreign language and is spoken by a dramatic part of the population.
Today, despite the hegemony of
the English language as a worldwide Lingua Franca, the French language
still holds a first-class position, since it is widely used in conferences,
diplomacy, and congresses of any order. It is one of the five most spoken
languages on earth (the others are English, Spanish, Arabic and Chinese).
For those reasons, French-speaking users are ubiquitous on the Web. Hence, a French version of your website would dramatically increase the number of visitors. What is more, the image of the site would appear more friendly, for it is always more agreeable to find a foreign website written in your own mother tongue.
Indeed, the widespread use of English is in a way a kind of threat to the right transmission of the messages you display on your website. Almost all the French speakers who have access to the Web have some English notions, but generally, their level of mastery is rather weak, which often helps distort or misunderstand the information contained by your website.
As a conclusion, a French version will be highly beneficial to your website ; and if, to top it all off, it is free and of high quality, don't you think it is worth it?
So, are you interested ? Click here