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| Walt Disney - the man who gave us magic |
| It was 1934 and again Walt felt that there was more to animation then they had created. He came up with the idea of making a full length animated feature. Roy and Lillian weren't happy about this plan of Walt. Roy was concerned about the money this movie was going to cost. But Walt had seen that the moviehouses weren't playing as many cartoons as they used to do and that new cartoon characters like Popeye were rivaling Mickey Mouse's popularity. Walt got his way and the studio started to work and the movie. But soon Walt saw that his artist needed practise in human anatomy. |
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| "The Old Mill" and "The Spring Goddess" were made as practice material for Walt's new project. It was to be a story that would catch everybody. It became a fairy tale. It became "Snow White and the Seven Dwarfs". In the end the movie costed nearly three times as much as Walt had calculated, some $1,5 million. The future of the studio depended on this movie. On its opening evening on December 21, 1937, in the Carhay Circle Theatre in Los Angeles, big stars like Shirley Temple, Charlie Chaplin and Cary Grant attended the movie. Snow White became a huge success. The stars were crying when Snow White died and cheered at the end of the movie. Walt had struck gold, again. With the money that Snow White generated, Walt began building a new studio in Burbank. It costed $3 million. The company started to work on three new films, Pinocchio, Fantasia and Bambi. Each would bring animation to a new level. Pinocchio would be new world of startling detail and design. Fantasia would use animation in a new way via various pieces of classic music. And Bambi would bring new levels of realism into animation. But while they were working, the artists weren't happy anymore. They wanted more money, but Walt had invested much. And when World War II started, Walt lost the European market. Pinocchio was therefor a mild success and Fantasia wasn't a success at all. The studio was not creating money like it should and then a strike hit the Disney studio. To escape the pressure, Walt travelled to South America. |
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| When Pearl Harbor was bombed, 700 soldars moved into the Disney studio. They had to protect a nearlby Lockheed aircraft plant. The studio was working on three pojects at that time, Bambi, Alice in Wonderland and Peter Pan. The last two were dropped. Walt agreed to work on films for government use. For a couple of years the studio only provided well done shorts, sometimes put together as a full legth feature. The reason was because the studio had great depts. Walt worked on a new plan to get the studio on the road again. He choose for three kind of movies: True-Life adventures, live-actions movies and animated features, kicking off with Cinderella. This provided the studio enough money again to get to work on new projects. The True-Life adventures even provided enough material to use with the production of the animated movies. |