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How do we harness aesthetics for
the daily pursuit of Marketing? Graphic design is one activity that
brings about artforms right down to your business, particularly
in marketing communication. We take the appreciation of images,
forms, dimensions, colors, textures in their active form to convey
the value of products and services without which words or sounds
alone may not be as compelling.
Here, we bring you articles as well as design
examples others in business have found valuable.
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Marketing
for the New Millennium
by Susanna K. Hutcheson
Just
a couple short years ago marketing was quite predictable.
You knew if you sent out so many sales letters, you would
get so many responses out of which you would get so many sales.
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The Key
To Effective Design
by D. Schroeder
Organization
is really the mainstay of effective design. First, you need
to know what point you're trying to make.
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Check your
Logo Design
by Rene E. Pe Benito
It
is often the first contact with a client that makes a lasting
impression. A business or organization's identity system such
as the logo provides the first opportunity to stand out.
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Can You
Be Over 40 And, Like, You Know, Dope With The Web?
by Chris Majer
There's
a company, which shall remain nameless, based in Austin that
supposedly doesn't do business with anybody over 30.
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Sluggish download? Know more about DSL and what
it can do for your business. |
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Send
Flowers/Gifts to someone special or business associate. |
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