February Edition, 2002
including
Ocean Spray Annual Meeting
Report on Cranberry Marketing Committee
Meeting: Ocean Spray prevails, tie
vote means no order --
Editorial: Ocean Spray management
supporters gamble with their own future -
John Swendrowski
calls for dissolution of Cranberry
Marketing Committee -
DeMarco attorneys file response to Ocean Spray's Motion to Stay - An Independent
Turn-around Plan. A Forum discussion
initiated by Linda Rinta and Doanne
Andresen -
Drowning in a Sea of Red Ink, by Meg Mitchell Moore,
Point South Magazine -
Veneman names fruit,
vegetable advisory members - and --
DeMarco vs. Ocean
Spray
et al:
Court grants Ocean Spray motion - Editorial: Is DeMarco vs. O.S. a
strange strained convoluted conspiracy
theory that trots out a mangled hodgepodge of allegations?
-
"While it is possible to
sympathize with someone who claims to be in financial distress, a board
of directors need not manage a corporation on that basis."
Ocean Spray opening brief in support of a
motion to dismiss and strike -- and --
Remember
Wimm-Bill-Dann?, Sunkist counters AP
article with press release, Compare 2001 first
quarter cranberry statistics with last year
January, 2002
includes
EPA news impacting cranberry
growers - Nestlé USA and Ocean Spray Form
Strategic Operations Alliance
How much are food company
CEOs paid? - OpEd : Marketing Order 2002,
by John Swendrowski - Proposed amendments sought
for Cranberry Marketing Order - Nantucket Nectars (still) for
sale Northland sells signature headquarters mansion -- and --
an exhaustive web search for
articles on the cranberry industry
December, 2001
Ocean Spray's Jim Nolan
Honored includes picture of Tom Bullock; Strong sales for white
juice; Northland
signing new growers; Editorial on
change in white cranberry label:
The White Cranberry Label Fable; Summary of CMC Cranberry
Retrospective: Cranberry utilization up,
production and ending inventory down;
Story
of Cape Verdean cranberry workers is feature article in Sunday Standard
Times "Living"
November,
2001
Affiliate of Sun Capital Partners
Acquires Control of Northland Cranberries, Inc. as Part of a Successful
Debt and Equity Restructuring; New Northland Board; Northland
no longer to be traded on NASDAQ, Northland Cranberries, Inc.
Announces One-For-Four Reverse Stock Split to Facilitate a Potential
Debt and Equity Restructuring Transaction; Editorial:
Nantucket Nectars -- If
you can't fix it, sell it
October
2001
Main
feature
DeMarco
files suit against Ocean Spray
also
An open letter to the
Ocean Spray ExtraNet by Hal Brown and Betty Brown
-- Ocean
Spray Cranberries Inc. Ratings Lowered;
Off Watch; Outlook Stable -- Cooperatives Give
Members Control Over Destiny -- Black carrot juice from Turkey --
Not for attribution by Hal Brown (includes
"At least three more
lawsuits against Ocean Spray are in various stages of planning or
implementation at this time") -- Ocean Spray changes
White Cranberry Juice Drink label text
Sept
2001
Quote from Sarah Johnson,
O.S. U.K. manager: "the white cranberry is not fully ripened",
Cartoon: Watch out Welch's;" Mountain Dew
makes it big by turning Red: Advertising
Costs: Virtually Zero; Makepeace cancels plans; .Beverage Digest reports
poor first half for single serve juices; OpEd
- Response to price
inquires - John Decas; Editorial - Best for Ocean Spray, best for
Coke, and best for Cranberries if Coke acquires Ocean
Spray; Editorials: Will good sense
prevail? Changing the
Label of White Cranberry Juice: There's no worse stain than when it's on the reputation and credibility of a
trusted company; Some pros and cons of a
sale of Nectars to Coke; More Editorials:
The
White Cranberry Lie-o-Meter ; Ripe
vs. Mature Press Release: The Cranberry Gets a Makeover; Ocean Spray to Harvest
First Crop of 'White Cranberries'; Some have argued that the rattlesnake is
not an appropriate symbol for farmers to unite under. We disagree...; From Russia, with
cranberries; Media:
Related: from 8/29 Coca-Cola
May Be Eying Nantucket Nectars;
Image scans from Ledger: Scan
1 | Scan 2 | Here's
one we missed from New Jersey | 8/22/01 Bitter
Protest - Cape Cod Times | Boston
Globe Article
August
2001
The
botany of red, ripe cranberries, Economics seen forcing
growers out of business, Wi. field day air protest: "White berries, white juice,
white lies", Andresen
sends open letter to USDA, Op-Ed - Pawns in a chess game,
by John Swendrowski,
CEO, Northland Cranberries,
July 2001
Rumors floating about
sale of Nantucket Nectars, Editorial
- Ocean Spray Cranberry growers must wake up, Editorial,
Quaker and the Spray: A
modest proposal, Op-Ed - Handler Marketing Pool
, By John Swendrowski, Local Growers adjust to
marketing order with resignation, By Karen
Dusek, from
the Middleboro Gazette
June,
2001
USDA announces volume regulation:
4.6 Million; On the 2001 Cranberry Marketing Order By John Swendrowski;
Press Release from John
Decas, President and CEO of Decas Cranberries; USDA Comments; and more...
To
May 1, 2001
Decas blasts Ocean
Spray, may withdraw support for marketing order; Sunkist issues
press release critical of Argentina; Cranberry Market Loss Assistance Payment
Program; Weather.com offers
highly detailed hour-by-hour overnight forecasts; Clements Citrus in China, and more
on Clement Citrus; Jones Juice steps
into Ocean Spray trademark territory; Falling in Love,
An essay by
Monika S. Weldon; Northland financial
difficulties detailed in SEC report and NL negotiating
with lenders; Article and Editorial on Nantucket Nectars
new cranberry juice, and related cartoon; Copy
of letter from John Swendrowski to Ann Veneman
"Does America
want to keep agriculture?" Ag attorney Gary Baise speaks
out; Administration proposes elimination of
conservation programs
for agriculture
To
April 1, 2001
OpEds by John Swendrowski and John Decas; Three part series on doing business with China; A Market Analysis
for New Opportunities in the Cranberry Industry,
by Nora Ganim Barnes, Ph.D.;
New survey to go directly to USDA
To
Mar. 23, 2001
Ocean Spray goes to
China, Robert Hawthorne calls for employees to lobby USDA, The Juice Wars:
A continuing saga, and Op-Eds from Russ Lawton, John Decas, John
Swendrowski, Doanne Andresen, Wayne Barnes, Gary Jensen and Kelly Rudd
To
Mar. 7, 2001
Growers and media react to
Cranberry Marketing Committee vote.
To Feb. 28, 2001
Lawsuit against Ocean Spray
withdrawn
Zeadey's group now
Massachusetts Cranberry Growers' Coalition
Minute Maid enlists Mickey and Pooh
to target kids market worldwide
Open Letter to Ocean Spray Growers, by John Swendrowski
Associated Press goes
national with cranberry story
Op-Ed
- Free Market vs. Volume Regulation:
Who will make this decision by
Doanne Andresen
Op-Ed
- Northland's view on reaching a
compromise on a 2001 marketing order:
Let’s look at the numbers to see where Ocean Spray and
Northland differ, by John Swendrowski.
Seeking a Cranberry
Compromise:
Ocean Spray, others need to strike agreement on details
of 2001 crop limit, by Jack
Crooks, Director of
Grower Relations, Ocean Spray.
Coke , Procter & Gamble create giant world-wide
juice and snacks company
FSA: Update on Cranberry Market Loss Payment
French company goes public with complaints about Ocean Spray
Is Ocean Spray missing a sales opportunity in
France?
Purple Grapes vs. Oranges
Harry Potter's Juice Express
FDA warning reverberates through food industry
Op-Ed
- No need for a marketing order,
by John Andresen
Op-Ed - Marketing Order
Referendum, by Doanne Andresen
Editorial - On the FDA and doing what's right
to
Feb. 10, 2001
Ocean Spray in receipt of F.D.A. warning
letter; Ocean Spray warning could be test case for
entire food industry;
Ocean Spray kept health claims online; Editorial, "Failure" on Cranberry
Marketing Committee meeting and related Op-Ed by Linda Rinta "I
wish you were there."; Economic analysis by John Coffin, "Can
your farm survive?"; Wall Street Journal: "FTC Raises Scrutiny of
Deal Between Pepsi and Quaker Oats"; and "NPR's Jason Beaubien reports
on Morning Edition (Feb. 5, 2001) that the nation's largest
cranberry-growing cooperative of farmers is on tenuous financial ground.
It wants growers to be required to reduce cranberry production."
to
Feb 4, 2001
Topics: White cranberry juice, positions on
marketing order, growers organizing,
the juice war between Coke and Pepsi
January, 2001
Ocean Spray not for sale;
Article in Forbes about Ocean Spray entitled "Red Alert" ("What this
company needs to enhance shareholder value is a takeover raid—if only
there were such a thing in the co-op world."); Ocean Spray Annual
meeting coverage;
Why the Decas proposal will not work,
by Jack Crooks; On the
Darlington/Connors ExtraNet posting,
by Dean Pappas;
Decas dispute with freezer company leads to
furor over Ocean Spray ExtraNet posting;
Coca-Cola and
the noncarbonated beverage market; Pepsi Launches Dole Line of
Single-Serve Juices including Cranberry Juice Cocktail and Cranberry
Grape; A letter to the Cranberry
Community from John Decas;
AD Makepeace endorses growers' proxy;
Ocean Spray posts sharp net decline; Handlers pledge cooperation, but
divided opinions surface
by Betty Brown;
Op-Ed - Baseline Price
Guarantee for Growers, by Doanne Andresen; A Difference of Perspective on
the CMC, by
Linda Rinta; Summary of Merrill Lynch report
released by lawyers; Proxy fight in the news; Ocean Spray shareholders
challenge company B.O.D. slate
to Jan. 16, 2001
The Ocean Spray Annual Meeting, Cranberry Marketing
Committee, articles by Jack Crooks, Dean Pappas, John Decas and others.
to
Jan 7, 2001
to
Dec. 12, 2000
to
Dec. 6, 2000
The week of the lawsuit
against Ocean Spray
to Nov
29, 2000
Cranberry trade mission to
Japan
to
Nov. 21, 2000
Ocean Spray could be scooped
up by one of the major soft drink companies -- Basseuner China initiative
makes news -- Northland announces reformulation of 100% juices -- On a
cranberry marketing order for 2001 by John Decas -- Editorials: A few
thoughts on the 27% solution and Slotting fees: Bribes or
extortion
to
Nov. 8, 2000
Sept.
20 - Oct. 12, 2000
September
1 -19, 2000
Aug.
29 -31, 2000
Aug.
10 -28, 2000
July
24 - Aug. 9, 2000
July
15 - 21, 2000
July 8-
14, 2000
June
29 - July 7, 2000
June
18 - 28, 2000
June
8 -18, 2000
Link to letter to the USDA
on the cranberry marketing order
May
22-24
Views from Robert Hawthorne,
John Decas, Tom Gelsthorpe and more
May
16-21,2000
With a 15%
reduction, what's a grower to do (newspaper article)
New Jersey view (newspaper article)
Hawthorne endorses China trade bill
Decas exchange of letters with Ocean Spray
"Juicy dispute" at USDA
Food company takeovers
Wild blueberries
Rob Hawthorne's view of competition
Bogs as a contrarian real estate investment
Link
- Bog
value hits Wareham Taxpayers, The Standard Times
5/16/00: Link - Devaluation
of bogs hits taxpayers; Plymouth and Carver must make up losses
By TAMARA RACE The
Patriot Ledger
5/15/00 Link - Lower
cranberry price has Washington growers struggling in the Oregonian
May 9 - 15,
2000
The Juice
Aisle: Labels
Overproduction has growers writing with red ink form the Grayland Daily
World
The Farmer as Warrior - review of Hanson's latest book from the Boston
Globe
Dairy farmland development in Bridgewater, Mass.
Editorial on Managing Anger
How the cranberry crisis effects Carver, Mass.
Does it flow? from the Motley Fool
S. Korean company seeks to buy dried berries
Ocean Spray makes appointment to newly created European position
William Pietersen: O.S. news board member
Gatorade goes "FIERCE"
Snapple leads Triarc earnings
Don Hatton quoted in South Beach Bulletin
Farm labor immigration bill
April
26 - May 8, 2000
John
Wilson named to head grower relations
Stock market down but food stacks up
Swendrowski questions Ocean Spray accounting procedures, calls for judicial
review
First Pioneer: growers have until July to make spring payments
Makepeace
to develop huge tract | Getting Soaked: Drop in
cranberry prices threatens industry
Former board member (Kapell) speaks out
April
24 -25
Northland Cranberries, Inc.
Announces Quarterly Cash Dividend
Berries in Mass. will grow themselves on Northland bogs
Northland stock down
First Pioneer to aid growers
An online Pepsi critic
Mass. papers deliver bad news
Motely Fool confronts Coke CEO
April
20 - 23, 2000
Decas critical of Ocean Spray in letter to
growers
Quinn announces $1 million for Cranberry Research and
Outreach
Researchers Find Potential Additional Health Benefit of
Cranberries
"Ocean Spray's brilliant foray into raisin territory"
Massachusetts has awarded half of million dollar cost to town of Pembroke,
MA., to buy Northland property for open space
April
8 - 19, 2000
Pepsi benefits from Tropicana's strong performance
International division also shows growth
Minute Maid strong performer for Coke
Northland 2nd quarter financials released
Editorial
-
A revitalized Ocean Spray in 2002;
but are the means ethical or legal?
State wants to purchase easements on Makepeace land
Chilean fresh cranberries coming to U.S. in April
Ocean Spray advertising and promotion
Ocean Spray growers receive April Advance
Mar.
11 to April 7, 2000
International - Cranberries a hit in Japan,
Eye on the Aisle - Here comes Pepsi,
Letter to cranberry growers from David
Farrimond,
Cranberry Marketing Allotment Form,
NYT Front page coverage on the farm crisis,
Cranberry Marketing Committee votes: 15%
grower allotment volume regulation recommended,
Costco to feature Cliffstar 16 oz. cranberry juices,
Kennedy hosts cranberry meeting between
Hawthorne and Glickman,
Cranberry Marketing Committee Report Addendum,
Op-Ed - On a Cranberry Marketing Order, by Linda Rinta,
3/8
- 3/31/00
Marketing order controversy, meeting in
Middleboro, other news
Decas considers appeal
Potential mergers in the food industry
Tropicana introduces new orange blends with calcium
Quote without comment - Paul Olson, President, National Farmers
Organization,
Handlers' panel addresses crisis in Middleboro meeting
Scenic Mass. cranberry bogs target of housing developer
Editorial - War without bodies
Editorial cartoon - Clobber the competition
Cranberry Marketing Committee to reconvene
Coke and Pepsi rated strong buys, Northland and Ocean Spray mentioned
OS vs. Northland a skirmish, look to Coke vs. Pepsi for a real juice war
Mass. Cranberry Institute to fund research on human health and medical
benefits of cranberry
Innovative cranberry drying process launched in Canada
Canada to compete with U.S. sweetened dried
Ocean Spray Deploys Symbol's Wireless Mobile
Computing, Scanning Appliances to Streamline Fulfillment, Delivery
Finally, Peace with Pepsi?
Northland closes previously announced sale of private label business to Cliffstar
Corporation and recognizes after-tax gain of approximately $1.2 million
Middleboro-Lakeville growers speak out in Middleboro Gazette
The future of Northland
Northland shares down 16%
OpEd - Cooperation can return grower prosperity quickly,
by Paul Jonjak
Northland Cranberries Retains Investment Bankers To Help Explore
Strategic Alternatives
3/1
- 3/7/00
More on the marketing order. Hawthorne,
Decas and Swendrowski at odds
2/22
- 2/29/00
Marketing order fails amidst intensive
media coverage
2/8
- 2/21/00
Ocean Spray Proxy fight intensifies
2/1
- 2/7/00
Decas Suggests Ocean Spray has bulk of surplus
1/22
- 1/31/2000
New CEO, CFO hired at Ocean Spray
1/8
- 1/21/2000
12/21/99
to 1/7/2000
Northland - Cliffstar Sale
12/8-12/21/99
New Ceo - Insights from
Korn/Ferry
Standard and Poors may now
cuts Ocean Spray ratings
Article in Boston Globe on
announcement of new CEO
Post-Snapple, Quaker Oats set
for growth
Coke article
General Mills news
New cranberry bagel
Law suit against Pepsi
Could new CEO at Coke
signal change in acquistion picture?
Tropicana now No. 4 grocery
brand
Programs to help Mass.
cranberry growers announced
Transcript of CBS News report
12/1-12/7/99
11/22
- 11/30/99
Makepeace subdivision meeting draws 50
residents in Plymouth
Article in Food Processing addresses sluggish growth, retail consolidation, potential mergers and acquisitions
In Wisconsin, "State growers stand by
Ocean Spray, Cranberry producers divided over co-op's fate"
On the Forum, The Bright Side to Remember
Northland 1999 10K Released, read it here
Ocean Spray logo makes unlikely appearance in
The Boston Globe
Cliffstar Corporation acquires Greer, S.C.
bottling plant
History repeats itself by Jack Bell
On the release of the Bain Report and
recalling the Board of Directors by John McFarland
Nov.
8 - 21, 1999
A Call To Action! -
The Future
by "business person" and Nabiel
Shawa's response
Media - New York Times:
Ocean Spray votes against merger idea "We believe we
can continue growing our brand and ensuring the financial health of our grower-owners by
revitalizing the organization." Board Chairman Don Hatton
Ocean Spray shareholder revolt brewing:
decision by board prompts "call to action"
Milwaukee Journal, Cape Cod Times, Boston
Herald, Associated Press, Wall Street Journal
- Ocean Spray Press Release: Riding Wave of
Marketplace Momentum, Ocean Spray Rejects Potential Transaction
Ocean Spray board adds pro-merger
members
By Robin Lord Cape
Cod Times, 11/19/99
Ocean Spray Board continues historic meeting
Be Bold Board of Directors by Nabiel Shawa
Readers react to Ocean Spray Board vote
Tropicana sales up - Shelf
stable Sunny Delight down
Recommended reading: Competing
in the global marketplace
Excerpts "New England Chronicle"
Ocean Spray story "Is a mutiny in the offing?"
- WSJ - Will the next Ocean Spray CEO come from Pepsi?
Oct. 22 - Nov. 7, 1999
Cape Cod Times covers Makepeace survey results
IF WE SELL WE LOSE CONTROL, RIGHT? WRONG!
Environment - Study shows Air Force
money well spent on Cape Cod
What the experts have to say on selecting a new CEO
"Firing the boss"
Advertising Northland poll leads to press release
51% of stock needed to recall directors
High Tech "You're nowhere in
Vegas without juice"
USDA News "The farm economy
stinks"
Snapple features holiday cranberry drink
New Jersey growers sanguine about crisis resolution,
William Haines quoted in Phil. Inquirer.
Media: Boston Herald - focus on development
Wisconsin's largest paper reports on cranberry crisis
Ocean Spray Acquisition: Barron's
reports Pepsi rumor
IF WE SELL WE LOSE CONTROL, RIGHT? WRONG! by
Nabiel Shawa
Oct. 15 - 21,
1999
According to Makepeace survey, 57% think
merger makes sense
Certificate of Incorporation could to be
amended to lower percent of shares needed for approval
Northland Cranberries, Inc. Reports Record
Revenues and Net Operating Income for Fiscal 1999; Announces Quarterly Cash Dividend
Co-ops: Blue Diamond - a co-op that works
"The truth at last from Don Hatton"
Letters: ...from David B. Mann and Paul Jonjak
Surplus puts squeeze on region's
cranberry industry
How boards deal with lazy directors.
Ocean Spray launches new marketing
campaign
Potential suitors:
Ocean Spray web site has new look
Swendrowski predicts "phenomenal"
harvest
Photo Essay -
Ocean Spray Narrows CEO Search; Half Dozen
Candidates Remain in the Running
Ocean Spray: Directors to "make more
clear to growers structurally where they want to go" after Nov. board meeting
Massachusetts' legislators tour cranberry
country from the Patriot Ledger
Oct. 8 - 14,
1999
Ocean Spray to Consolidate Into $13 Million
Facility Underway in Henderson, Nev.
Media: 10/13/99
The Cape Cod Journal has three
stories about cranberries, and a harvest photo essay:
French Television 1 films story on cranberry
harvest
Sunsweet introduces Cranberry Fruitlings
Legal wrangling over name with Ocean Spray resolved
The latest news from
Ocean Spray via the press
Japan and Germany selected as new
international markets for generic cranberry promotion
Forum under spam attack
Harvest Festival
Decas letter to his growers addresses past,
present and future of cranberry industry
Oct. 1 - 7
Ocean Spray increases
advertising, marketing budgets with new focus
Harvest '99: Crisis in
Cranberry Country from the Middleboro Gazette
Generic promotion: A free ad
in the N.Y. Times
Growers dilemma: too many
berries, not enough markets, from the Middleboro Gazette
Opinion: Speculation about the
future role of Medford at Ocean Spray
Ocean Spray launches new
marketing campaign
Media: WBZ Television report
features Decas, LaFleur
Media: Bittersweet harvest
from the New Bedford Standard Times
Ocean Spray to use Internet
outsourcing to meet travel and entertainment needs
Sept. 22-31
* Ocean Spray on S&P Credit
Watch
* In the Forum: Look in the Mirror
* Media coverage
* Ocean Spray Press Releases
*Russia proposal of concern to cranberry growers, Decas calls
helping Russians to build bogs "absolute madness"
* Possibility of Makepeace land development interests state and town officials
* Free Speech on the Internet When companies sue Internet detractors
*"New York Times, Wall Street Journal, Cape Cod Times, publish stories on Ocean
Spray, All published on the same day" by Hal Brown
*Op Ed by Linda Rinta and rebuttal
* Editorial: Tom Bullock must be fired
* MOODY'S PLACES COMMERCIAL PAPER AND PREFERRED STOCK RATINGS OF OCEAN SPRAY UNDER
REVIEW FOR POSSIBLE DOWNGRADE Approximately $200 million in securities affected.
* Web site news: BevNet reprints stressline article
Sept. 15-21
* 9/21/99 - Cranberry Marketing
Committee: 1998 Crop year figures
* 9/20/99 Op-Ed from a processor: I wish to propose an initiative for the
Cranberry Stressline that might hopefully result in influencing our industry to take
notice (along with appropriate action) to rectify a situation that is most harmful to our
industry and indeed is a contributing factor to the problems we presently face.....
* 9/16/99 Opinion - Heinz and Bestfoods
* 9/16/99 - Fresh Fruit price down $8 case from last year
* 9/20/99 Tom Bullock reminds us that Ocean Spray represents values like honesty and
integrity.
* 9/20/99 Potential Ocean Spray suitors:Quaker Announces Supply Chain Reconfiguration;
Targets $60-$70 Million in Savings in 2002 and Beyond
* 9/17/99 Ocean Spray hires Interim COO
* 9/17/99 Northland Cranberries: Swendrowski addresses concerns, issues, in letter to
Northland growers
Sept. 8-14, 1999
* Psychological Perspective: Why aren't more
food companies merging?
* Hershey learns about SAP the hard way
* Ocean Spray - Despite rumors, coop denies consultants "actually running
company"
* Media Speculation: Pepsi most logical - Unnamed Pepsi spokesman says corporation
"doesn't comment on rumors"
* New Jersey: Wetland expansion questioned
* Web Sites: Communication: Co-ops and Corporations - Disclosure is what it's all about.
* Makepeace merger position clarified: "I presume major worldwide companies are
major, billion-dollar companies. That's our understanding of what a strategic merger would
involve.'' Bob Rosbe
* National Media: Los Angeles Times, Boston Globe print Ocean Spray story
* Northland - Ocean Spray alliance worth discussing, according to John Swendrowski
* Makepeace media statement: A.D. Makepeace Company board of directors advocates
consideration of a strategic merger of Ocean Spray
* Makepeace position reported - Patriot Ledger interviews spokesmen
* Opinion - Ocean Spray International
Oct. 22 - Nov. 7, 1999 | Oct. 15 - 21 | 8 - 14 |
1 - 7 | Sept. 22-31 |15-21 | 8-14 | 1-7 | August: 22-31 | 17-21 |
9-16 | 1-8 | July 22-30| 15-21, | 8 - 14, | 1- 7, |
June 1 |
2 | 3 | 4
Articles from early editions of Cranberry Stressline
Feb. to May 1999
OPINION
Cranberries Adrift on the Waves of a Global
Economy, Op-Ed by Doanne Marks Andreson
Cooperatives vs Corporations
Activate the Cone of Silence More on secrets.
- The Trouble with Lawyers - and a cooperative that is
anything but
Misery Loves Company "How Farmers Cope with Setbacks" Op-Ed by Tom Gelsthorpe Part
I. Beautiful Losers Part II. Whither
Capital? Whither Labor? and Part III "When a buffalo falls, the jackals feast.
Historical Perspective by
Carolyn Gilmore, Editor/Publisher, Cranberries Magazine
Spring Mourning? "If you
don't have the money you can't hire us! It trickles down to us, it affects us all." Companies
and people who service the cranberry industry are hurt by economic downturn.
Does Ocean Spray advertising need a
tune-up? (and why Wellfleet Farms was a poor idea)
Two memos from Supervalue Raise questions about
Ocean Spray Distribution
- "We'll waiting until the ball is over, and then
we'll tell them about the iceburg"
HUMOR
What are we going to do come two-thousand and
two? New products for the new millennium, illustrated satire. If you have a slower
modem click here for the text version with clickable links
to illustrations.
NEWS
5/8/99 Raytheon in controversial case with
employees over Internet postings.
Source:The
Boston Globe
Mott's and Duncan Hines enter advertising agreement
History links big names in beverages, including Ocean Spray,
Coke and Welch's
5/1/99: First quarter demand for Ocean Spray products
great than anticipated, promotions for May eliminated
Radioactive Cranberries turn up in
Moscow markets 13 years after Chernobyl
- Ocean Spray News for May, 1999
Ocean Spray news for March and April, 1999
4/27/99 Milwaukee Journal Sentinal:
Northland introduces four new drinks | Related article
in Beverage Online
4/19/99 The Sweet Business of Cranberry Sales: Ocean Spray Implements
Microsoft Technology with aid of VAR partner in Computer Reseller News
March, 1999 Am. Demographics Magazine: Tom
Bullock in the news.
4/17/99 Patriot Ledger: A sea of red ink
threatens cranberry industry.
4/12/99 Ocean Spray and Northland
"Evolve Lines" into each other's market niche.
Cooperative may drop Wellfleet sub-brand name
Source: Brandweek
4/11/99:
Ocean Spray spokesperson calls Cranberry Stressline "odd and misguided" in the
New Bedford Standard Times
4/8/99
- Boston's TV Channel 4 aired a report about "cranberry concerns"
4/8/99 and 4/8/99: Cranberry surplus slashes prices to growers,
triggers layoffs - Ocean Spray cuts 100 jobs, stops buying back owner shares. New Bedford Standard Times;
and The
Boston Globe
3/19/99
A.P. "Cranberry Growers hurt by low prices from over production"
3/11/99
Oregon Cranberry Farmers Lose as Ocean Spray Cuts Payments: the Oregonian
-
WHERE THIS SITE BEGAN
The Unlikely Farmers: The Librarian and the Shrink
No news, no opinion, no op-ed, no forum. This is a much shorter
version of the original picture and story site about our personal
experience as new cranberry growers. It had many pictures which we took
off line as they were taking up too much space on the server.
Editorial
pictoons and cartoons
Front page
Middleborough, Massachusetts
The Cranberry Capital of the World
Email -
editor