This text is designed for e-commerce
courses for general business students, rather than IS majors, at the
undergraduate or MBA level. It focuses on models and strategies
rather than going into depth on e-commerce technologies. The
concentration is on organizations, and particularly profit-making
institutions. The intention is to explore the ways in which an
organization can become technically and operationally proficient in
e-commerce. The range of topics is broad, making it a solid
introductory text. Part of our new e-commerce series. Straub is
among the top researchers in his field.
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note that all our server links, are on our computer and serve our intranet only.
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Appropriate for all courses in Decision Support Systems (DSS), computerized
decision making tools, and management support systems.
Todays networked computer systems enable executives to use information in
radically new ways, to make dramatically more effective decisions -- and make
those decisions more rapidly. Decision Support Systems and Intelligent
Systems, Seventh Edition is a comprehensive, up-to-date guide to todays
revolutionary management support system technologies, and how they can be
used for better decision making. In this thoroughly revised edition, the authors
go far beyond traditional “decision support systems,” focusing far more coverage
on Web-enabled tools, performance analysis, knowledge management, and other
recent innovations. The authors introduce each significant new technology, show
how it works, and offer practical guidance on integrating it into real-world
organizations. Examples, products, services, and exercises are presented
throughout, and the text has been revised for improved clarity and readability.
New and enhanced coverage includes: state-of-the-art data mining, OLAP, expert
system, and neural network software; revamped coverage of knowledge management;
and a far greater emphasis on the use of Web technologies throughout. Also
covered in detail: data warehousing, including access, analysis, visualization,
modeling, and support. This edition also contains DSS In Action boxes
presenting real business scenarios for the use of advanced management support
technology. Decision Support Systems and Intelligent Systems, Seventh Edition
is supported by a Web site containing additional readings, relevant links, and
other supplements.
Table of Contents Decision Support Systems and Intelligent
Systems, Seventh Edition
Chapter 1: Management Support Systems: An
Overview
Oracle's World of Unlimited Possibilities
The software giant releases five new
versions of its major product lines and highlights the progress it's
made in integrating JD Edwards, PeopleSoft, and Siebel via Project
Fusion.
SAS Tops Gartner's BI Magic Quadrant
The market will experience more growth as
the technology includes more users within an organization while
application and suite providers enhance their own offerings.
Not Fade Away
Exhausting customers in a fierce business
environment erodes profits through loyalty loss; here, some winning
ways to help combat customer fade.
Feedback Mountain
Enterprise feedback management solutions are
replacing conventional surveying tools as companies seek a
centralized surveying framework that leverages all data.
Mobile CRM
A new addition to the CRM editorial fold,
Talk, Talk, Talk is an occasional service piece that gathers
industry thought leaders' ideas and opinions surrounding a
particular topic in group-interview form. We are pleased to present
the inaugural installment here. The conversation took place remotely
on December 8, 2006.
For undergraduate and graduate
courses in Electronic Commerce.
For instructors
looking for the most comprehensive, managerial, research
based book on how corporate business uses e-commerce and
less emphasis on technological underpinnings and
development. Turban is the #1 best seller in the business
school market.
Table of
Contents Electronic Commerce: A Management Perspective
2006
Business plans, and business planning, are an essential part of doing
business. As defined in your textbook, a business plan is a written document
that identifies a company's goals and outlines how the company intends to
achieve those goals. Just as important as the plan itself, the process of
writing a business plan forces a businessperson to think ahead, to set
achievable goals, to anticipate problems, and to be prepared for competition.
The process, not the plan itself, increases the likelihood that the business
will be a success.
For a Decision Support
System course offered in business schools.
Packed with essential information, highly current text provides a
thorough understanding of the support aspect of DSS. Written from
cognitive processes and decision-making perspective, it concentrates on
issues that emphasize managerial applications and the implications of
decision support technology on those issues and includes commercial data
mining software for experiential learning.
A
Decision Support System is an interactive computer-based system
or subsystem intended to help decision makers use communications
technologies, data, documents, knowledge and/or models to
identify and solve problems, complete decision process tasks,
and make decisions. Also, Decision Support Systems refers to an
academic field of research that designs, examines and studies
Decision Support Systems in their context of use. In general,
Decision Support Systems (DSS) are a class of computerized
information system that support decision-making activities. Five
more specific Decision Support System types include:
Information Technology for Management: Transforming Business in the
Digital Economy, Fourth Edition
Efraim Turban, University of Hawaii, Manoa Ephraim McLean, Georgia State University James Wetherbe, Texas Tech University
Student
Companion Site
Information Technology for Management: Transforming Business in the Digital
Economy (3rd Edition) by Turban, Efraim; McLean, Ephraim R. ;
Wetherbe, James
C.
John Wiley & Sons Higher Education; ISBN:0471219118 , Price:
$71.82 (
180 day subscription )
Description:
This text is appropriate for Junior, Senior, or MBA courses in Management
Information Systems, Information Systems, or Information Technology for Business
majors. The text takes a managerial emphasis (vs. technology), which makes the
text relevant and interesting to business students. It also offers a real-world
orientation by including extensive, vivid examples, great "war stories," and
cases to make concepts come alive and to highlight the importance of IT to all
business students.
