Do Web Site Awards Build Word-of-mouth?
How Do You Define Word-of-mouth Marketing?
The Three Secrets Of Word-of-mouth Marketing
When Should You Use Word-of-mouth Marketing?
Asking For Referrals: Avoiding The Mine Field
Cafferky's Laws Of Word-of-Mouth Marketing
Champion Customers Help Your Business Succeed
Why Word-of-mouth Is So Strong
Word-of-mouth Stories
Contribute a Story
Print-out Desktop Items
Read an excerpt from Cafferky's book and other classic books on the topic of word-of-mouth, read additional collateral material not found in Cafferky's book that is available only on this web site, read and contribute stories of word-of-mouth in action, print desk-top items (a pyramid, table tent, door knob hanger, poster) that you can use in your business to raise awareness to the importance of word-of-mouth communication, read original papers on the topic written by Michael Cafferky.
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