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| Marketing for
Hospitality & Tourism |

Marketing for Hospitality and Tourism
Third Edition
Philip Kotler
John Bowen
James Makens
Our Site

CRM for the Hospitality Industry
Consumer Behaviour in Tourism
Book, 2007, by Swarbrooke

An Example of Good Marketing,
also note that a Vacation Package study for customers can be added, for the sake
of their research & Booking before their holidays.


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