 |
 |
|
|
|
ABC's of Relationship Selling through Service, 9/e Charles M. Futrell, Texas A&M University ABC's of Relationship Selling, 9/e by Futrell is written by a sales person turned teacher and is filled with practical tips and business-examples gleaned from years of experience in sales with Colgate, Up-john, and Ayerst and from the author's sales consulting business. Charles Futrell focuses on improving communication skills and emphasizes that no matter what career a student pursues, selling skills are a valuable asset. This affordable, brief paperback contains a wealth of exercises and role plays is perfect for a selling course where professors spend considerable time utilizing other resources and projects. The text also makes a nice companion to a sales management text in Marketing programs that offer a sales management course, but do not offer a separate selling course.
002ABC's of Relationship Selling w/ACT! Express CD-ROM, Eighth Edition
From Previous Editions
Best Practices From AMA Better Communication required Please go to this site.
Gerald Manning ISBN: 0-13-027477-1 For the introductory level course in sales, personal selling, and/or a tele-course in selling. This best-selling, introductory text embodies the changing nature of personal selling today. It shows students how to master vital relationship-building skills and apply modern sales automation technology to achieve long-term success in the field.
Please see
Principles of Marketing, 10/e Chapter 17: Personal Selling and Direct Marketing Please Open all the following Graphs while reading chapter 17
FromMarketing, 7/e by Roger A. Kerin; Eric N. Berkowitz; Steven W. Hartley; & William RudeliusChapter 20Marketing: Personal Selling and Sales Management
Sales Glossary By Weitz How Building a Sales Team Works
After the Sale is Over By Theodore Levitt Marketing 377 - Selling - Strategies
| |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
Copyright © 1997-2007 [A & A Trading Enterprises]. All rights reserved.
|
